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Make The World Better Magazine Purpose-Driven Marketing Tips

25+ Resources That Will Amplify Your Efforts to Make the World Better

Everyone has a part to play in making the world better. Whether you’re looking to influence positive change through social media, make a difference at your workplace, and/or support or advocate for a cause, or you’re looking for ways to make meaningful changes in your everyday life, these resources will help amplify your own efforts or those of others doing good.

Resources From Organizations Featured in Make the World Better Magazine

Check out these resources and supplementary content from individuals and organizations featured in this issue of Make The World Better Magazine.

Asparagus Magazine – Submission Guidelines: Apply to share your purpose-driven stories about individuals and organizations working to make the world better, sustainable living tips, and environmental and social justice. Underrepresented voices are a priority and both aspiring and established writers are encouraged to apply.

Brown Girl Green – Green Jobs Board: Looking for a job where you can actively help make the world better? Or perhaps you’re an employer looking to find someone with a real passion for purpose? Check out Brown Girl Green’s Green Jobs Board to find and submit jobs in policy, tourism, education, media, and more.

David Suzuki Foundation – Building Bridges for Climate Action: Engagement Strategies for Millennials: Amplify your environmental advocacy efforts with this guide, designed to help increase your understanding of how millennials engage with climate change so you can create effective engagement strategies.

David Suzuki Foundation – Community Engagement Toolkit: Grow your environmental initiatives and personal impact with this dual-language toolkit, filled with ideas for collective and individual action, steps for getting started, and networks, resources, and tools for every step of your journey.

Intersectional Environmentalist’s Leah Thomas – The Intersectional Environmentalist: How To Dismantle Systems of Oppression To Protect People and Planet: Dive into this novel by Leah Thomas, Founder and Values Officer of Intersectional Environmentalist, to learn more about the link between environmental justice and civil rights, and discover actionable strategies for protecting people and planet.

Intersectional Environmentalist – Reimagining Food Justice and Food Sovereignty Toolkit: With this digital toolkit, increase your understanding of food justice and food sovereignty, and discover steps for taking action, including ways to amplify community-based initiatives.

Love Food Hate Waste Canada – Tips Board: Promote efforts to eliminate food waste by sharing food-saving tips and stories, or visit the board for actionable recipes and advice to make positive changes in your kitchen.

Not My Problem – Sustainable Brand Database: Naman Bajaj provides paid Not My Problem subscribers with a Sustainable Brand Database they can use to find brands across the globe and across a range of industries, from cleaning products to apparel and more, that have verifiable sustainable practices. A seven-day trial is available.

RIPPLE of CHANGE – Contribution Form: Share your impact story or help amplify organizations and initiatives with RIPPLE of CHANGE’s (ROC) nomination form. On this page, you can also answer ROC’s call for writers.

RIPPLE of CHANGE – Start a Ripple: Learn how you can start your own ripple of positive change with actionable lists across multiple categories, including activism, education, health, identity, and land, as well as recommended books that will help you take your purpose-driven journey to the next level.

Sage Initiative – Application Form: Apply to join the third Sage Initiative as a participant, sponsor, or mentor to learn more about impact investing, fund some good, and support Indigenous womxn.

Squirrel News – Podcast: Tune in to the Squirrel News podcast, hosted by Founder Jonathan Widder and Ed Crasnick, an Emmy-winning writer and comic from Los Angeles, to discover solutions for positive change and get inspired by guests who are making the world better.

Sustainability Advantage – 7 Ways Companies Can Contribute to the SDGs: Learn how your company can help advance the United Nations Sustainable Development Goals (SDGs) and amplify collective efforts toward the goals.

Sustainability Advantage – Master Slide Decks: Bob Willard, Founder of Sustainability Advantage, has over 900 slides for subscribers to use and tailor for their purposes, saving them time and resources. Enjoy in-depth content on sustainability in the business community, including frameworks, business cases, and more. 

Resources From Other Changemakers

ACE Hot Talks – Climate Influencers at COP26 With Kristy Drutman aka Brown Girl Green: Kristy Drutman, Founder of Brown Girl Green, joined Action for Climate Emergency’s Indy Howeth to share insights into how young people can use their creativity to help progress the climate movement on social media.

Amplify Good Podcast: Hosted by Aria Camaione-Lind, this inspiring podcast series shares stories of changemakers who are bringing their values to their work and driving positive change in their communities.

Arielle V. King’s – Environmental/Climate Justice and Liberation-Related Resource Recommendations: Arielle V. King, host of season one of Intersectional Environmentalist’s the Joy Report Podcast and Director of Programming for Black Girl Environmentalist, shares an extensive list of resources to help amplify environmental justice efforts.

Eco Ally – The Ultimate Guide to Killing It as a Sustainability Influencer: This comprehensive, eight-step guide provides sustainability influencers and aspiring influencers with detailed tips on how to make a real impact. 

Good Good Good – 37 Ways To Make a Difference in the World: Good Good Good’s guide offers 37 actionable ways individuals can help make the world better, from protecting the environment to using the internet to amplify good.

Giving Tuesday – Social Media Toolkit: Giving Tuesday happens every November. Learn how you can join this movement through your social media channels and spread some good.

Greater Good Charities – Get Involved: Amplify your mission to help people and planet with this resource from Greater Good Charities, which you can use to start a fundraiser, build a fundraising page, and launch a Facebook fundraiser. 

Influencer Intelligence – How to Work With Influencers for Purpose-Driven Marketing Report: Discover best practices for teaming up with an influencer to amplify your purpose-driven business with this downloadable report from Influencer Intelligence. 

National Screen Institute’s TikTok Accelerator for Indigenous Creators: Indigenous influencers and Indigenous-owned small businesses can join this free accelerator to grow their community on TikTok, learn how to collaborate with brands, and learn skills and tools to make content creation a career.

Sparx PG’s Resources 

3 TED Talks to Inspire You to Make the World Better: Spark your inspiration with three talks that provide tips for remarkable storytelling, expanding your mission, and spreading good in the community.

How Companies Can Harness the Power of Technology and Social Media to do Good: Discover actionable ways your purpose-driven organization can amplify impact online.

How to Avoid “Rainbow-Washing” During Pride Month: Learn how to genuinely amplify 2SLGBTQIA+ voices and support the community during Pride Month and beyond.

Amplify Your Purpose-Driven Story with Sparx
We would love to increase support and awareness around the good your purpose-driven organization is doing. Want to team up? Give us a shout for a free consultation. Together, we can amplify your impact.

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Impact Inspiration & Initiatives Work Life & Culture

Together, We Can Make The World Better

Every year, Sparx hosts our internal purpose-driven event, Make The World Better Day, where we set aside our usual workflows to focus on a day dedicated to doing good. And 2023’s MTWB Day was one for the books!

We had an X-traordinary time gathering together in-person and virtually to enjoy meaningful team building over delicious food and our shared mission to make the world better.

Read on to find out what we did and what we learned, including our impact-focused keynote presentation, the action we took together toward reconciliation in honour of National Day for Truth and Reconciliation, our hackathon, and a Sparx-hosted shoreline cleanup.

An Impact-Focused Keynote

We kicked off the day with a keynote presentation that included a Make The World Better Magazine impact report and a look at the progress we made toward our 2022–2023 goals.

Our impact report covered how many changemakers we’ve featured since launching the magazine in 2021 (forty-three!), along with insights into the magazine, such as reads and impressions, social media performance, and testimonials and feedback, to validate the work we’re doing and help us improve the magazine for readers in the future.

We also took an in-depth look at impact beyond the pages of the magazine, including the Make The World Better Panel at the Canadian Securities Exchange’s Summit On Responsible Investment, our purpose-driven event participation, third-party validations, and community-building activities. 

As well, since we’ve now completed the United Way British Columbia’s Social Purpose Innovators Program, our social purpose statement was unveiled to the team. Stay tuned for our public reveal, which is coming soon!

Following this, we discussed our goals for the rest of 2023 and 2024. Spoiler alert: they revolve around the power of community! We then closed off the presentation with an inspiring speech from Sparx’s Founder and President, Hamish Khamisa.

Taking Action Toward Reconciliation

Driven to make progress on our reconciliation journey, the Sparx team joined the National Centre for Truth and Reconciliation’s (NCTR) Taking Action Towards Reconciliation webinar, hosted by Brenda Gunn, Academic and Research Director at NCTR, with special guests Jimmy Durocher, Chairperson of the Île-à-la-Crosse Residential School Committee, Veteran of the Royal Canadian Air Force, Board Member of the Gabriel Dumont Institute, and former President of the Métis Nation of Saskatchewan, and current President of the Métis local in Île-à-la-Crosse; and Dale LeClair, Director of Indigenous and Northern Affairs at Canada Post.

The webinar stressed how important it is that all Canadians learn the truth about residential schools and how they’ve impacted both the country and communities at the local level, that reconciliation will be meaningless if we don’t have the conviction to do something about it, and to really listen to Survivors, have communication with Indigenous communities, and teach our children about what happened.

It was surprising and frustrating to learn that many residential, boarding, and day schools are unrecognized, including Île-à-la-Crosse Residential School in Île-à-la-Crosse, Saskatchewan, which Jimmy Durocher is working hard to get legally recognized. The fact that there are unrecognized schools shows that we all have to do our part to educate ourselves and those around us.

As an example of how to educate others and take action towards reconciliation, Canada Post’s annual Truth and Reconciliation stamp series was spotlighted. This year’s series features archival photographs of residential schools in different parts of Canada, with the hope of raising awareness and sparking conversations and collaborations. The stamps are made in collaboration with Survivors.

Jimmy Durocher reminded us that all Survivors handle their experiences of abuse differently. Some may not be ready to tell their stories and some may never be. As Brenda Gunn said, we all need to share the information about what happened, but Survivor’s stories are personal. If a Survivor shares their story with us, it doesn’t mean we have the right to tell it to someone else. And, if you invite a Survivor to come tell their story, you need health supports in place before, during, and after.

At the end of the day, it’s all about being human, being kind to one another, understanding each other, apologizing, and building positive relationships. It’s about telling the truth of what happened and becoming part of the story that needs to be told.  

To wrap up the webinar, NCTR shared resources, including “Six Actions of ReconciliACTION,” which you can find here

Building a New Resource

After the webinar, the Sparx team joined forces for an impact-driven hackathon. We divided up tasks and got to work on two projects: our upcoming impact report and a brand new purpose-driven resource.

Putting our heads down, we made tremendous progress in just two hours. While our new resource (hint: a website you’ll want to check on regularly!) is not up and running just yet, we were able to lay the bricks and build a solid foundation.

We look forward to getting our projects up and running soon. Our guiding principle for our purpose-driven resource was to create something we’d use for ourselves that meets our needs. That’s why we’re certain it’ll be a useful tool for the whole community.

More news on our impact report and our new resource will be forthcoming, so keep your eyes on the Sparx site and get ready for them to ignite! 

Cleaning up the Shoreline

To wrap up Make The World Better Day, we put away our laptops and got out our trash grabbers. Sparx headed to False Creek to help clean up Vancouver’s shoreline. 

Our team was joined by five external volunteers to dedicate an hour to protectinging our planet. Together, we travelled down four blocks and prevented five large-garbage-bags-worth of trash from entering our oceans. In total, we picked up 312 pieces of trash, including 143 cigarette butts, 48 pieces of paper, 43 candy wrappers, and 31 pieces of plastic.

Thanks to the purpose-driven champions who joined us! With your help, we made a real difference in our community. We hope to host more meet-ups like this one in the future!

Together, We Can Make The World Better

Every year, the Sparx team gets excited for Make The World Better Day, and each year, we strive to make a greater impact. Your purpose-driven organization can unite internally or externally to help make an impact too. We hope you’ll create your own events that help make the world better, and if you do, we’d love to hear about it! 

If you’re a purpose-driven organization with a story to share or initiatives changemakers can get behind, reach out to Sparx for a free consultation. We’d love to help amplify your impact.

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Make The World Better Magazine

Make The World Better Magazine is on Patreon!

Sparx’s publication, Make The World Better (MTWB) Magazine amplifies good by sharing the incredible stories of individuals and organizations driving positive impact in their communities. 

With purpose embedded in everything we do, our small and dedicated team of experts wants to continue spreading good to an ever-growing audience. To help achieve this, Sparx has created a new way for readers to digitally access and support the magazine: our Make The World Better Magazine Patreon page.

Keep scrolling to find out all the details, including why we chose Patreon, how it benefits MTWB Magazine, and our goal of building a purpose-driven community.

Why We Chose Patreon for Our Growth Efforts

When we decided to expand our reach, we began by researching possibilities for growing Make The World Better Magazine, including different print and digital distribution channels. Reviewing our findings, we landed on providing a fresh digital access point for readers, with the benefit of improving online discoverability. 

Along with offering a different user experience for engaging with Make The World Better content, we wanted to provide a concrete way for people to support our magazine production. And we determined that using an established platform would enable us to focus on making content rather than on technical infrastructure.

With its simple and easy-to-navigate interface, sleek design, and focus on creativity and community, Patreon immediately caught our attention. We were excited to start exploring the support resources and to engage with the vibrant community of creators who call Patreon home. 

Our Patreon has opened up new realms of versatility for us. We can now start crafting and sharing mission-aligned, dynamic content that goes beyond the pages of Make The World Better Magazine. Plus, we can curate content to the interests of the MTWB community, depending on their level of interest in the magazine and mission.

How Readers Can Support Make The World Better Magazine

Thanks to our Patreon page, there are plenty of new ways to support Make The World Better Magazine. By offering monthly monetary support, users can help pay for print and distribution costs so we can share our magazine in more places and at more events, cover internal labour costs, and make progress toward our goal of hosting mission-aligned events. 

Most importantly, supporting the magazine means contributing toward our mission of amplifying good. User support will help raise awareness around and spread the word about featured changemakers and the work they’re doing to advance important causes.

To allow flexibility when it comes to support amounts, we plan to offer support tiers with varying rewards. Right now, we’re starting from a general tier, but we envision having additional opportunities for more active and passionate members to shape and contribute to the direction of our content. 

Of course, there are plenty of other ways the community can support MTWB Magazine. Word of mouth is a powerful way to gain awareness and readership. And sharing links to our Patreon page on social media is a great way to help us grow and gain support.

What Building a Purpose-Driven Community Means to Us

Our main goal is to form a purpose-driven community around Make The World Better Magazine on Patreon. A community of folks who want to leave the world better than how they found it. Who really believe in our mission and want to spark meaningful conversations, see impact flourish, and ignite positive change in their communities and around the world. 

We’re excited to use this space to grow and connect with this like-minded community, share extended resources, and make a larger impact.

Let’s Work Together to Make The World Better

Join us in our mission! Check out our Patreon page here to become part of the Make The World Better community. 

And, if you’re a purpose-driven organization with an impact story to share, contact us for a free consultation. Together, we can help amplify your efforts and build a brighter future for all.

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Events Impact Inspiration & Initiatives

Key Takeaways from the Social Finance Forum 2023

Sparx has always believed that capital can be used as a force for good. Because of our origins in the financial industry and the expertise of Hamish Khamisa, our President and Founder, we have a real appetite for all things finance — especially when it comes to purpose.

In June 2023, we ventured to Toronto to attend the Social Finance Forum 2023, a hybrid event presented by Future of Good and SVX, which featured sessions on the state of social finance in Canada, climate finance, and the need for diversity and representation at the decision-making level.

Keep scrolling for our takeaways and key learnings, including changemakers who were present, challenges associated with the rising need for social finance, and re-imagining power in the social finance space. 

Connecting with Social Finance Changemakers

Sparx was excited to travel to the Social Finance Forum at the George Brown College Waterfront Campus in Toronto to connect with and learn from professionals in the impact finance space while enjoying a stunning view of Lake Ontario. 

Combining the use of a large auditorium for the main stage and multiple lecture halls, the event organizers made it possible for different sessions to happen simultaneously. It was pleasant to stroll through the venue and catch different presentations and discussions, all of which were live-streamed for anyone dropping in virtually. 

We were excited to catch insights from changemakers and experts in the impact finance space, including Diane Bérard, journalist and Social Finance Fellow at Future of Good; Chelsey MacNeil, President of Common Good Solutions; Christine Bergeron, former CEO of Vancity; Jillisa Brown, Executive Director of Table of Impact Investment Practitioners (TIIP); Jory Cohen, Director of Finance and Impact Investment at Inspirit Foundation; Ryan Turnbull, Member of Parliament in Whitby and Founder and President of Eco-Ethonomics; and Sage Lacerte, Founder & CEO of Sage Initiative.

We had an incredible time learning how these professionals are using capital to benefit communities across Canada And snack breaks between sessions gave us plenty of time to mingle with the attendees, who were all open to networking. It was an awesome opportunity to make new mission-aligned connections.

The Rising Need for Social Finance 

One key point that emerged during the event was that social finance has gone from a “nice to do” to a “must do.” 

The crises we have faced over the past few years, such as housing insecurity and predatory debt, have exposed an ever-increasing need for social finance in Canada and around the world. In light of this, Canada’s new Social Finance Fund, a $755 million initiative that seeks to accelerate the growth of Canada’s social finance market, became a major talking point during the two-day forum.

Many innovative solutions were also spotlighted during the event. Two that stood out included refinancing for predatory debt (aka payday loans) through the DUCA Impact Lab and community bonds that protect social and economic diversity in neighbourhoods and preserve housing affordability, such as the  Kensington Land Trust. These innovations are examples of how private businesses and civil society groups can use social finance as a force for positive change.

Encouragingly, the injection of cash into the social finance sector and the positive track record of initial social finance projects strongly support the belief in the need for social finance and recognition of its tremendous value. Factors like these will also help the space grow.

However, there are some challenges that need to be addressed in order to maximize impact. For example, engaging with everyone across this land we call Canada comes with certain difficulties. Typically, urban centres have more infrastructure and greater concentrations of diverse communities, while remote and rural communities have different demographics and geographical constraints. Finding ways to be inclusive and make an impact across all these settings will require time and thoughtful consideration of the contexts in which the outreach efforts take place. 

As explained by Sage Lacerte, there is an increase in business values that are aligned with Indigenous worldviews and Indigenous equity seekers. Yet, there are not as many opportunities from Indigenous equity providers, which poses another challenge to the reach and impact of the space.

The threat of the growing anti-ESG narrative in the US was another hotly-discussed topic, as it could slow down impact investing and direct cash flow away from much-needed investments toward solving today’s biggest social crises.

These challenges highlight the importance of cultivating the demand for social finance so that we can properly address the needs facing our communities.

Representation and Re-Imagining 

Despite the aforementioned obstacles and challenges, social finance continues to act as a catalyst for possibility. However, a major power shift is needed in order to achieve true impact investing. 

Often, BIPOC entrepreneurs are challenged with being the only diverse people in the room and having to advocate for the whole community. In order to bridge this gap and give everyone a seat at the table, diversity and representation need to be implemented at the decision-making level, not just the investment-seeking level. 

We also need to focus on decolonizing the finance space and re-imagining access. Giving fair access and helping historically-excluded communities get access to capital is how we start to broaden the impact of social finance and make a real difference.

It’s also critical that we re-imagine how we view finance, beginning with changing how we think about returns. After all, the goal should not be to maximize returns but to maximize impact. The focus needs to be on collaboration, rather than competition. “Winning” in this space is not the point.

While there is movement toward equity-deserving groups and steps are being taken to be more inclusive, there’s still work to be done. The Re-Imagine Power Session was about shifting power from stereotypical demographics in finance to groups who need to be given a voice in the space. Unfortunately, three men on the panel frequently interrupted the female speakers, proving their point that diverse voices need to be heard in an ignorant and ironic way. This led to a wave of backlash, with viewers asking to hear more from the women.

Make a Difference with the Right Messaging

Perhaps our biggest takeaway from the Social Finance Forum was that the more we educate and create awareness about social finance, the higher the demand will be for it. This event and the kind of communications work that we do is a step in the right direction.

Want awareness around your purpose-driven work to grow? The experts at Sparx can make your impact story shine. Contact us for a free marketing consultation.

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Make The World Better Magazine

Meaningful Access Consulting: Equitable Inclusion for All

When spaces are inaccessible and, therefore, exclusionary, it has a deep and profound impact on those affected. Yet rather than truly understanding its widespread effects, accessibility is often not given the level of consideration and implementation needed to make the places where we live, play, and work truly inclusive for everyone.

Meaningful Access Consulting Co-Founders, Marco & Karin Pasqua.

We spoke with Karin Pasqua, Co-Founder and Accessibility & Universal Design Consultant at Meaningful Access Consulting, about how Meaningful Access Consulting is shifting perspectives, transforming inaccessible spaces, and empowering everyone to have equitable access and participation. 

Tell us about Meaningful Access Consulting’s mission.

Meaningful Access Consulting is an accessibility and universal design consulting firm that believes everyone should have the opportunity to participate in every aspect of community life regardless of their ability or disability. We work with developers, cities, businesses, and not-for-profits to help ensure that their locations are not only accessible but functional and beautiful.

What inspired you to start Meaningful Access Consulting?

Marco, my husband and Co-Founder of Meaningful Access Consulting, is a wheelchair user and is directly impacted by inaccessible spaces, and my mind works like a cross between an occupational therapist and an engineer. Together, we love solving complex accessibility problems and turning barriers into thoughtful solutions. Being accessibility consultants helps us create a lasting impact not just for those with disabilities, but for our communities as a whole, including seniors, children, people with temporary disabilities, and those of us who just need a bit of extra assistance for one reason or another.

What were some of the challenges you encountered?

Marco never wanted to be seen as a person with a disability who stood on a soap box and advocated for access. He started out as a game developer but was laid off in 2008 when the recession hit, so he turned his attention to inspirational speaking. It took him a long time to reconcile his lived experience with his professional experience and accept the professional designation of accessibility consultant. Once the company launched and I joined him, the next challenge was to navigate moving from a team of one to a team of two and take into consideration the needs of our “Junior Associate,” our two-year-old daughter, Stella.  

Marco emceeing the 8th Inclusive Employer Awards.

What do you consider Meaningful Access Consulting’s biggest success?

Our biggest success is seeing how our work has changed people’s attitudes. We know that the biggest barrier for most people with disabilities is attitudinal barriers, and shifting mindsets allows people to join us in improving the understanding of what better accessibility means for everyone. 

We have really seen a shift over the last few years in the perception of accessibility and inclusion. It’s no longer “the right thing to do” but rather becoming part of people’s active consideration because of how accessibility impacts people directly — not just for the person who identifies as having a disability but also the senior awaiting knee replacement surgery, the person who’s a new parent and only has one hand free, the avid athlete who was injured last week, or the person needing support with their mental wellness. Accessibility impacts all of us, and we are starting to see that change in attitudes.  

What makes Meaningful Access Consulting unique?

We are a family firm. We are a married couple, one with a visible disability and one without, and we bring our toddler along on many of our assessments and to job sites. We work together extremely well, and our combined experience really lends itself to the work that we do. We firmly believe that you should meet someone where they are at but then not leave them there. We focus on the positive and always provide a roadmap on where a business, organization, or government can take next steps to do even better.  

How do you feel Meaningful Access Consulting makes the world better?

We help change people’s minds and perspectives and really help people understand that accessibility is not only “the right thing to do,” but really impacts all people of all ages, now and in the future. We help our clients understand that everybody needs to belong and participate in their communities. It’s not good enough just to add a ramp to the front of the building or use a service elevator. It’s about equitable access and participation. It’s more than just getting in the door but actually participating in every aspect that we wish to participate in.

Marco demonstrates that universal design benefits everyone by playing with his daughter at the accessible playground at Unwin Park in Surrey, BC.

How would the world be better off if it were more diverse, equitable, and inclusive?

The world is a better place when we are all able to be seen, heard, and participate fully in all aspects of our communities, be it live, work, play, or learn. When we create spaces where we are all welcome, our diverse perspectives can be shared, appreciated, and respected. Every person’s story matters, and every person deserves the opportunity to not only share their story but continue to write new and exciting chapters for themselves. 

Tell us about Meaningful Access Consulting goals.

Our goal is to help shift mindsets by helping businesses, not-for-profits, and government organizations make changes to their employment strategies, built environment, and attitudes to work toward creating a more inclusive and accessible province, country, and planet. 

Are there any upcoming initiatives or projects you’d like to share?

We are currently working with the Province of British Columbia, sitting on a technical subcommittee to help advance accessible employment strategies, as well as on the technical subcommittee for the Rick Hansen Foundation Accessibility Certification (RHFAC) program. As such, we are helping to inform the Province of Alberta’s Accessibility Legislation engagement project as well as various cities’ Accessibility Strategic Plans, including the Cities of Surrey, Richmond, and Regina. 

We are also very excited to be helping to shape communities around British Columbia, including the new Coronation Park planned community in Port Moody. At any given time, you’ll find us on a construction site, behind a computer reviewing plans, or, in Marco’s case, on stage providing disability awareness training events.  

What do you most want people to know about Meaningful Access Consulting?

We are here to work with you, your design, and your budget. We’re not here to tell you everything you’ve done wrong, rather we enjoy pointing out all of the things you’ve done well – oftentimes, it’s not even things you’ve thought about through the lens of accessibility. 

How can people help or contribute to Meaningful Access Consulting’s mission?

Give us a call or an email! We’d love to help you become more accessible and inclusive to people with disabilities. Be an advocate within your organization and see where there might be barriers or accessibility gaps for your staff and your clients.

This story was featured in the Make The World Better Magazine:

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Make The World Better Magazine

Benevity: Nurturing DEI Causes Internally and Externally

Businesses have the power to do a great deal of good, and their diversity, equity, and inclusion efforts have the capacity to reach far and wide. Benevity, a Calgary-based software company, not only connects businesses with the resources they need to build purpose-driven corporate cultures, they have deeply embedded diversity, equity, and inclusion into the core of who they are and what they do.

We spoke with Janeen Speer, Chief People Officer of Benevity, about how this organization is fostering a culture of DEI and belonging internally to empower global impact.

Inside Benevity’s HQ, located in Calgary, one of three Benevity offices in Canada, with the others located in the US and the UK.

Tell us about Benevity’s mission.

Benevity’s mission is to build more purpose-driven corporate cultures by engaging employees, customers, and communities around causes that resonate with them. We also aim to drive automation, scale, and technology efficiencies on the charitable side of the landscape.

What inspired your founder to start Benevity?

Benevity Founder Bryan de Lottinville always wanted to leave the world better than he found it. In 2007, he discovered that of the then-$300 billion in donations in North America, less than 5% were being made online, less than 5% of donation volume was coming from companies, and 67% of employees were not engaged in their jobs. Benevity — one of the earliest B Corporations — was founded to constructively disrupt this status quo.

To better integrate business impacts and social outcomes, Benevity created a multi-sided tech platform that democratizes and empowers passionate, proactive, experiential participation in giving back. This is in contrast to the often dutiful, obligatory, transactional interactions that flow from the traditional once-a-year fundraising program for company-chosen charities.

What were some of the challenges Benevity’s founder encountered?

Benevity was initially built as an application program interface and was used by early clients by embedding the technology into their own platforms. In essence, it was an engine that powered things like disaster relief matching programs, employee donations, and sending and receiving electronic charitable gift cards through a company’s own giving website. 

But to make the difference that the team aspired to, we knew we’d have to build a software as a service product to make it easier for companies to “plug-and-play.” We needed to build the car for the engine and had heard a lot about the challenges with current employee giving programs. Soon after, Benevity’s main product offering, Spark, was born in early 2011.

Benevity Founder and Executive Chairperson, Bryan de Lottinville, speaks at Goodness Matters, Benevity’s annual client conference, about the macrotrends informing the dynamic CSR industry.

What do you consider Benevity’s biggest success?

Canadian Pacific Railway was the first company to buy Spark, and Maui Jim was one of the first internationally recognized companies to become a client. But Nike was the big tipping point in 2013. Nike considered 38 workplace giving software vendors before ultimately choosing Benevity. This was a major win for Benevity, with only 12 employees at the time! 

Now, with nearly 1,000 companies using Benevity’s software, including more than 25% of the Fortune 500, Benevity’s client community is comprised of the most iconic and mission-driven companies in the world.

What makes Benevity unique?

It’s not every day you get to wake up knowing you could literally change the world — unless you work at Benevity! We have a purpose-driven culture where doing good and doing great work go hand-in-hand. We hire passionate, smart, authentic people who are at the top of their game, and we want to make sure they don’t check important parts of themselves at the door. We’ve worked hard to build and nurture a culture that creates a sense of belonging at its core, where all of our people feel seen, heard, and valued, not despite their differences, but because of them.

Our diversity, equity, inclusion, and belonging initiatives include panels for 2SLGBTQIA+ issues, International Women’s Day, and Black History Month, with speakers from all of Benevity’s offices talking about their diverse experiences and perspectives to help us understand how we can become better allies for each other.

We also have several employee resource groups, including groups for employees with visible and invisible disabilities (Benev-ability), for the 2SLGBTQIA+ community (Beneviqueers), our Black Employee Network & Friends (BEN & Friends), and more. Additionally, our Belonging Champions are Benevity-ites who work with the leadership team to identify more opportunities to create an even deeper sense of belonging at Benevity. 

Another hallmark of our culture is our creative efforts to challenge the status quo, our recognition that we are not perfect but can always be better, and our willingness to go the extra mile for each other and our clients. It’s the kind of culture one gets when you’re able to connect people’s work with a genuine sense of purpose, meaning, and impact.

How do you feel Benevity makes the world better?

While Benevity is a relatively small business, we power impact from some of the biggest, most beloved brands out there. And in that way, we show the world that profits don’t have to be sacrificed in pursuit of purpose; in fact, the opposite is true. When companies lead with purpose, they are more likely to thrive. Benevity’s Talent Retention Study shows that robust employee users of our software had 52% lower turnover rates in their companies than non-users, making the pursuit of a higher sense of purpose a win for companies, their people, and society.

We are showing the world that they can count on businesses to be a positive force in society. Whether it’s the fight for justice, equity, and accessibility, or responding to other devastating world events, Benevity, our clients, and networks are right there doing all we can. 

So far, our clients and their people have generated more than $12 billion in donations and 56 million hours of volunteer time to support 418,000 non-profits worldwide — and 92% of those funds have been paid electronically. The company’s solutions have also facilitated 900,000 micro-actions and awarded 1.2 million grants worth $18 billion.

Our platform has also helped to rally companies and their people around DEI causes. For example, in June 2020, we saw a 15x increase in support of racial justice causes following the murder of George Floyd, with $166 million contributed in June versus $10 million in May. Countless more people got involved through their company’s corporate purpose programs, tracking 434,000 volunteer hours and 29,000 positive actions. 

Each year, volunteers, or what Benevity calls Do-Gooders, give back during Benevity’s annual client conference, Goodness Matters. in 2017, Fortune 1000 company CSR leaders joined the Mojave Desert Land Trust for a stewardship event.

How would the world be better off if it were more diverse, equitable, and inclusive?

When differences are valued and everybody has access to the same opportunities, it’s easy to see that diversity, equity, and inclusion benefit everyone. And when people feel a sense of belonging, and the safety and security of being accepted, they can be their true selves.

Our team has over 50% representation of women both as a company and at the senior leadership level. Our team is also about one-third Black, Indigenous, and people of colour. We have reached this not by setting targets but by focusing on the behaviours that we felt were needed to drive a truly inclusive culture. And we’ve seen firsthand that the good created from a diverse, equitable, and inclusive workplace reaches far and wide, allowing for business, personal, and societal growth.

Tell us about Benevity’s goals.

At Benevity, we have something called a “Moonshot,” that is to act as a catalyst to infuse a culture of goodness into the world. Our main goal is to help companies help people be their best selves in their everyday lives by connecting them with a sense of purpose and belonging while delivering business and social impact.

Are there any upcoming initiatives or projects you’d like to share?

We’re constantly innovating within our product ecosystem, sifting through data to uncover new trends and speaking with trailblazers to stay ahead of the curve. One initiative is our Benevity Impact Labs, an incubator and resource hub that helps companies, non-profits, and individuals maximize their impact and authentically live their purpose.

Another initiative is the Speaking of Purpose podcast, hosted by Sona Khosla, Benevity’s Chief Impact Officer. Sona speaks to some of the world’s most disruptive brands, leaders, and changemakers whose unparalleled insight, inspiration, and advice help us understand how critical purpose is in business and the world. The episode, “DEI&B – More Than Another Corporate Acronym,” provides a deep dive into diversity, equity, inclusion, and belonging.

There’s also the weekly Social Impact Show. We have episodes that explore important DEI-related topics, including how it impacts business today, modern strategies to promote DEI in the workplace, how CSR and diversity build better workplaces, and more. 

What do you most want people to know about Benevity?

Benevity is not just a fintech engine to process donations to non-profits. Our goal is to inspire everyday goodness in people, and our products provide many ways to do that, including volunteering time and skills, participating in learning and activism, or making small, everyday behavioural changes like confronting unconscious bias and creating less waste at the office. All these things help to activate one’s sense of personal purpose and make a positive change in the world.

Benevity-ites celebrate International Women’s Day. In 2018, Benevity Founder and CEO, Bryan de Lottinville, contributed $100,000 of his personal funds in double donation matching for women’s causes with the hopes of inspiring incremental progress toward gender parity.

How can people help or contribute to Benevity’s mission?

When a tragic event happens in the world, we encourage you to look for avenues to take action and gain back the empowerment, connectedness, and hope that we all have intrinsically within us.

One way to do this is to find out about your company’s workplace giving program and get involved in it. Ninety-three percent of companies that use Benevity’s employee engagement software enable donation matching for their people. The most common match is one-to-one to the cause of the employee’s choice, although we are seeing more and more companies do two-to-one, three-to-one, and even up to five-to-one in special circumstances. 

While Benevity has seen an incremental increase in participation across corporate purpose programs from 11% in 2021 to 12% in 2022, it is estimated that $10 billion dollars in matching funds go unused every year, and a big reason for this is because people simply don’t know it’s being offered! Imagine the social impact that could be made if more people took advantage of these powerful programs.

This story was featured in the Make The World Better Magazine:

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Bakau Consulting: Equipping Workplaces for Their DEI Journey

Around the world and in our communities, countless people experience oppression every day. Championing diversity, equity, and inclusion to combat this starts with looking at the environments closest to us — the workplace being a key one. That’s why Bakau Consulting has made it its mission to educate businesses on how and what practices to implement so workplaces can be positive environments for everyone.

We spoke with Cicely Belle Blain (they/them), Founder & CEO of Bakau Consulting, about how this organization is not only championing DEI practices, but proving what is possible by achieving equity within their own workplace. 

Tiaré Lani, graphic recorder

Tell us about Bakau Consulting’s mission.

In 2018, I founded Bakau Consulting Inc., a full-service equity, inclusion, and anti-racism consulting company based in Canada, with a global, intersectional approach.

Since the beginning, our mission has been to help our clients make meaningful, long-lasting change within their organization. Our work is rooted in community, social justice, and a passion for equity, which translates into tireless advocacy for systemic change, and we work closely to develop and implement equity strategies that are instrumental, conductive, and sustainable. Bakau Consulting intentionally seeks to positively impact employees’ lives by paying living wages, providing health insurance and PTO, scheduling wellness check-ins, and encouraging work/life balance not only at our company but our clients’ as well.

In the last five years, Bakau Consulting has grown from a sole proprietorship to a team of 20 strategists, consultants, artists, researchers, storytellers, and educators with diverse lived experiences, skills, and expertise. The team and I have served thousands of clients worldwide, offering well-researched and historically-informed educational content.

What inspired you to start Bakau Consulting?

Bakau Consulting was founded on the stolen, unceded, and traditional lands and waters of the xʷməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish) and Səl̓ílwətaʔ/Selilwitulh (Tsleil-Waututh) First Nations in 2018. In addition to founding Bakau Consulting, I’m also the Co-Founder of Black Lives Matter Vancouver. At that time, Black Lives Matter was still considered a fringe movement, and there was little mainstream attention for anti-racism and social equity consulting. Starting Bakau Consulting was motivated by a passion to eradicate oppression from every workplace in Canada. As time went on, this passion has evolved in our mission to actualize sustainable, secure, healthy, joyful, and accessible workplaces.

At Bakau, we are driven by the essential care we have for our communities and each other. We intentionally gather as a team and envision alternative futures, and we trace roadmaps we believe will get us there, powered by the care, tools, and resources available for us at the organization. To co-imagine, co-create, and co-resist as a team isn’t easy, especially coming from such different cultures, ethnicities, and walks of life – it is exhausting, scary, and many consider it useless. Yet at Bakau, we manage to stay on track, motivated by communal radical hope.

What were some of the challenges you encountered?

As a small business, we constantly make difficult financial decisions. Leading with our values at heart centres us in our decision-making. We combine our knowledge, lived experiences, and values to help our clients transform their workplace, so it only makes sense for our own workplace to have the main focus be on the humanity of our employees.

We are proud to be a certified Living Wage Employer and offer thriving wages to our team. As a remote workplace, supporting the team’s well-being has been a challenge and a priority. We invest in not only providing a robust health benefits plan but encouraging our team to rest and not work overtime.

We offer a 4-day work week. For us, it’s about understanding that there is more to our humanity than working. Having a work-life balance is not just a buzzword to throw around for us, we stand for it and weave it into all of our business decision-making.

Focusing on people and not solely profit has created some cash flow issues, but we don’t take it as a failure as a business – quite the opposite. We lead with our values and recognize it’s people who make our company a good place to work, and this is what we are proud of the most.

What do you consider Bakau Consulting’s biggest success?

We are proud to be a pillar in the community of those striving for diversity, inclusion, and anti-oppression. This is something that we commit to actioning in our business and the businesses we work with. We believe that the work we do cannot be done at the expense of the mental and physical health of our staff. We prioritize their diverse needs by providing a 32-hour workweek, extended benefits, additional health and lifestyle spending accounts, five vacation weeks, multiple avenues for seeking accommodations, and ample personal leave days.

Under Bakau Consulting, I’ve created numerous workshops and strategies to educate clients on anti-oppressive values. My workshop “Unlearning Anti-Blackness,” was one of the first public educational programs in British Columbia to cover Black Canadian history in detail for adults, while also offering powerful educational tools and teachings. The workshop has also been adapted for K-7 students and presented in various schools across the province.

Right to left: Cicely Belle Blain, Bakau Consulting Founder & CEO, and Blair Imani, author in a panel discussion.

What makes Bakau Consulting unique?

The foundation of our business is diversity and inclusion, and we actively ensure anti-oppressive values are infused into our everyday practices to uphold our commitments. The consulting assistance that we offer is particularly difficult and taxing due to the intricate correlation between our lived experiences and the educational aspect of the services we provide. 

The nature of our work demands adequate care of our already diverse team. As a Black, queer-owned company, many folks from equity-seeking backgrounds find their professional home at Bakau, so we invest considerable time and resources into the ongoing safety and enrichment of our team. In response to team feedback, we increased mental health-related benefits, as well as introduced additional health and lifestyle spending account funds to deliver sustainable and consistent resources to support the safety, emotional health, and mental well-being of each team member.

How do you feel Bakau Consulting makes the world better?

As an organization and individuals, we understand that we will not end oppression within the workplace, especially not worldwide. We try to stay focused on the people around us, the lands we operate on, and the communities we belong to. At Bakau, we strive for our clients to implement as many large- and small-scale practices to make workplaces equitable and more enjoyable for everybody involved in and, therefore, outside the workplace. For us, this means a robust compensation package is a foundational element: pay equity, living wages, extended benefits, paid sick leave, as well as ample vacation and personal days – all are important for people to feel valued for the work they do.

Each person has a unique experience, so we work collaboratively to create accommodations for self-identified needs, and we encourage our clients to do so as well. We celebrate different religious and spiritual holidays, so we provide religious and cultural accommodations and hybrid work options that are important for fostering belonging at our workplace. In this sense, we are encouraged to take holidays and schedule days off around religious, spiritual, or cultural holidays and celebrations. Some of the holidays Bakau recognizes with paid time off include Yom Kippur, National Indigenous Peoples Day, Eid al-Fitr, among others. Employees are encouraged to take this time to observe the date as they see fit. With all of these initiatives in place, people’s lives are more enjoyable and, therefore, make the world a better place. 

How would the world be better off if it were more diverse, equitable, and inclusive?

A world that prioritizes diversity, equity, and inclusion would be one where all people are able to thrive, be authentic, and experience safety. Currently, many people are experiencing oppression and discrimination on a daily basis on all different scales, from personal to systemic.

A world without diversity, equity, and inclusivity is a world ravaged by violent systems of oppression. We don’t want to just survive, we want to thrive. What does an imagined future look like when we have the space to breathe and hold radical hope at our centre? We want a world where we have the space to dream, a space where the most silenced voices can be heard.

Michelle Buchholz, graphic recorder

Tell us about Bakau Consulting’s goals.

Bakau’s mission is to assist companies, organizations, institutions, and collectives to identify integral areas of growth, both in the short and long term. From there, we work closely to develop and implement equity strategies that are instrumental, conductive, and sustainable.

All too often, there is an overemphasis on creating diversity and not enough on sustaining diversity. It creates a revolving door effect, and people of marginalized identities can be left in a worse place than where they started when the promotion of diversity and inclusion is mishandled.

Our goal is for organizations to commit to ongoing education, unlearning biases, and equity-informed policy updates. We want to promote psychological safety, boundary-setting, and opportunities for mentorship and growth to help mitigate tokenization and create an environment where people can truly thrive.

Are there any upcoming initiatives or projects you’d like to share?

Our new facilitation program!

Facilitation is a coveted skill that brings transformative structure to the workplace and beyond. Over the years, people would often ask us if we lead Train the Trainer workshops to teach others how to facilitate their own sessions. Our facilitation skills stem from lived experience, ample time, ongoing education, and navigating discomfort.

Our Facilitation Certificate Program (FCP) is a three-month guided, content-rich program. This online program teaches essential skills and strategies for powerful, inclusive facilitation. The FCP begins by strengthening fundamentals of anti-oppression, equity, inclusion, and intersectionality. It then evolves to skills-based training, including active listening and inclusive communication, cultivating safer spaces, activating meaningful dialogue, developing workshops and agendas, and navigating group dynamics and conflict resolution. 

What do you most want people to know about Bakau Consulting?

We’d like folks to know that any organization, regardless of whether it is for-profit or not and regardless of industry or field, as long as we’re operating under capitalism, needs to stay vigilant of becoming complicit in the dehumanization of workers and labourers.

Joy Gyamfi, photographer, attending a Bakau Consulting panel

How can people help or contribute to Bakau Consulting’s mission?

Indigenous sovereignty, Black liberation, and anti-oppression are the driving forces behind our work. Any person that is committed to these values is already in community with us, seeking collective liberation.

We advise everybody, but especially people in leadership positions, to persistently honour and uplift the Indigenous communities and host nations of the lands that they’re on and to seek decolonial education (individually and as a team). We encourage everyone to pay reparations as it is feasible and to support small local businesses whenever they have the chance. 

We want to motivate people to do research on their favourite brands, businesses, and service providers — find out what they stand for and make sure their values are aligned with yours. The more intentional we are with our social, creative, and economic capital, the better we can serve our mission, which isn’t just Bakau’s, it belongs to all of us.

Becca Schwenk, Bakau Consulting creator and Director of the Facilitation Certificate Program.

This story was featured in the Make The World Better Magazine:

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Taking Ownership PDX: Building Up the Black Community

White supremacy in the United States has led to a deep-rooted history of discriminatory economic practices, from redlining to forced displacement due to gentrification, negatively impacting the Black community to this day. In order to right historical wrongs and create an inclusive, equitable future for Black homeowners and small business owners, reparations are needed.

We spoke with Randal Wyatt, Founder & Executive Director of Taking Ownership PDX, about how this Portland-based organization is building a diverse and compassionate community dedicated to providing reparations, renovations, and advocacy to Black homeowners and small business owners.

Tell us about Taking Ownership PDX’s mission.

Taking Ownership PDX’s mission is to provide reparations to the Black community in the form of free repairs, renovations, financial assistance, and advocacy to Black homeowners and small business owners in an effort to fight back against gentrification and displacement, to bridge the wealth gap that’s been created from historical oppression and exclusion, and to fight back against some of the city’s inequitable practices that have disproportionately impacted Black homeowners and small business owners.

Randal Wyatt, Founder & Executive Director of Taking Ownership PDX. This headshot was featured in a Portland State Magazine article about his journey starting Taking Ownership PDX while pursuing his Bachelor’s at PSU.

What inspired you to start Taking Ownership PDX?

During the Black Lives Matter movement protests, after George Floyd was murdered, a lot of people asked me how they could be stronger allies to the Black community because of all the work I’ve done in the community in the past. I told them because people who are considered white or fit into the social construct of white have a hell of a head start in this country as far as being able to get resources and financial stability and build generational wealth, they need to share their resources with the Black community by supporting businesses or donating or volunteering. I thought of the idea of creating a platform where they can donate and volunteer, and it would provide reparations to the Black community. 

Why I chose homeowners and small business owners is because of my studies at Portland State. I finished my Bachelor of Social Science with a double minor in sociology and Black studies, so I studied white supremacy in society and kind of put it all together that white supremacy is predicated on land ownership — finding ways to take land and take whatever land they want, especially from vulnerable populations — because that’s the fastest way to build generational wealth. 

So, I thought supporting Black homeowners and small business owners would be a good way to give allies a clear path of reconciliation and justice, allowing them to share their resources and get quick, tangible results; give them a chance to volunteer and meet and humanize the Black community of Portland; and get their hands dirty so that they don’t feel like they just need to write a cheque.

What were some of the challenges you encountered? 

Constantly raising money and having enough money to finish up the projects. We’ve had an influx of people reach out wanting support and services, and we just don’t have the infrastructure to get through the amount of need there is as quick as I would like. We’ve made a great impact, but there’s just so much more need out there than my small organization is able to take on. 

Finding all the resources to take on such a big task has been a challenge; the costs of materials going up so much has been a challenge; starting this during COVID-19, during a time when we aren’t supposed to be in close proximity had made it a challenge when we’re doing volunteer efforts; and being the one person that everything’s going through is a lot of work when something like this took off so fast. 

Everybody wanted an interview. It’s a lot of pressure, and I’ve never done this before, so I was learning as I was going, building the plane while flying type of thing, and just doing it all in front of people with a lot of eyes on me. So, there’s a lot of pressure — it could get stressful at times. And just learning how to set boundaries and find a work-life balance. Those have been some of the biggest challenges.

What do you consider Taking Ownership PDX’s biggest success?

Our sustainability so far. Going on our third year and to have people still supporting us — being that we’re culturally specific and providing reparations, which is a controversial topic in America, unfortunately — and to raise over US$1.5 million in our time here, helping over 150 homeowners and small business owners, are all huge accomplishments. 

So, just to be able to keep this thing going for as long as we have, I really wasn’t expecting that. I thought something like this would be a trend for a little while. I’ve seen other protests and things like this be supported just for a short while, and then it falls through the cracks, so this is exciting.

Bora Architects staff helped finish cleaning a vacant home on the market, which was a hoarding situation with an overwhelming mess for the new owner that impacted its ability to be sold. After the clean-up, the house went pending!

What makes Taking Ownership PDX unique?

I think what makes us most unique is that we started out as a protest. We started out really guerilla-style. I didn’t have any kind of business plan or anything, I just kind of was like, “here’s my idea, if anybody’s interested in supporting it, let’s do this,” and people trusted me. I raised my first US$100,000 through my own personal Venmo and PayPal, so much so that both those platforms actually banned me — for whatever reason, but I have to assume that it’s because of the amount of money that came through there and not being a business account. 

Then there’s the fact that we are helping middle-class Black people and making it really easy, with very little, if any, hoops that you have to go through to receive these services, other than waiting on our waitlist as we try to raise money. There are not a whole lot of stipulations and requirements for you to get this, other than being a Black homeowner or business owner, and we’ll support you however we can and allocate as much money as we possibly can, and I think that’s unique because I know a lot of other organizations have a lot of rules and requirements and stipulations that make it really difficult to access their funding.

How do you feel Taking Ownership PDX makes the world better?

I think it’s the model that is really the most impactful, and what we’ve done with this model, being able to provide a clear path of reconciliation and justice for allies to be on; to be able to volunteer their time toward something they believe in; to donate their money and get quick, tangible results; to have a model that promotes compassion. I think what we’ve done with this model is big. Due to our limited size and funding, the work we’re doing is like a band-aid on a really major wound; however, this model I’ve created has the power to be extremely impactful, especially if it spreads and gets supported.

One thing we like to push is that the reason why a lot of Black people lose their homes in gentrifying areas is because affluent neighbours move in and complain about the property maintenance of their Black and Brown neighbours who typically do not make nearly the annual income as these new, affluent neighbours. That leads to the Bureau of Development Services putting liens and fines on their homes, which perpetuates their financial instability and leaves them vulnerable to predatory developers and real estate professionals. 

So, I like to push the narrative of compassion that neighbours need to ask their Black and Brown neighbours why it is they’re in the situation they’re in and maybe see if they can help them in their situation, rather than call the city and put them in a bad financial place. I think all of this is inspiring people to take action toward what they believe in and what they want to see changed. I think it also inspires people to see that they can make a change, one neighbourhood at a time, or with just their ideas, which can become a really big deal overnight. 

How would the world be better off if it were more diverse, equitable, and inclusive? 

White supremacy, from colonialism, has definitely taken over most of this world in so many ways, but most of this planet is non-white, and I think that’s the importance. We need to create a world where everybody is included, where everybody gets an opportunity, where we’re not judging each other off of our skin colours or cultures and instead are appreciating each other’s differences. I think if we could do that, we could learn more from each other, we’d all have better human experiences. 

One thing I always like to talk about a lot is how racism impacts white people. It actually excludes them from a lot because they’re the ones who usually end up in homogeneous communities due to things like redlining, and wealth, in general, leaves them in homogenous communities where they miss out on getting to know other cultures and getting to know other types of people, in general. 

And quality of life. One thing that I always focused on since becoming a young father was community. I was never the type of person who believed the capitalism hype of greed and individualism; I always knew the world is a much better place when my community is a better place because that’s where I’m going out into. I want people around me to be happier because that’s going to leave me in a safer, happier environment, and same with my kids. So, I think that’s the importance of diversity, equity, and inclusion — just quality of life for everybody. If everybody’s doing good, I think we’re all going to be healthier and happier.

Youth from the Blueprint Foundation and Constructing Hope’s Pre-Apprenticeship Youth Summer Program. The youth transformed this homeowner’s overgrown yard.

Tell us about Taking Ownership PDX’s goals.

My organization’s goals are to help as many Black homeowners and small business owners as we can with funding and resources and to continue to provide opportunities for people to volunteer, so we can help each other and create a more compassionate community where we help each other rather than tell on or create more obstacles for each other. 

I hope to continue to raise more and more money every year. We are getting our 501(c)(3) status, so we should be a non-profit this year. That will hopefully create more funding opportunities, which will create more stability and help me hire staff and delegate more work so that Taking Ownership PDX is more efficient and sustainable. That’s a big goal as well. 

Another goal is to partner with pre-apprenticeship programs, so we can provide hours for these students to get their certification in whatever their trade is and contribute to the next generation of construction workers, as the older generations of construction workers are going to be retiring at a pretty high rate here. I think it’s going to be great to be a part of the next generation of construction workers, to provide them with rewarding work, and hopefully, they will have more progressive minds, which I think will contribute to a healthier and more equitable, inclusive infrastructure that we create in our community.

Are there any upcoming initiatives or projects you’d like to share?

Currently, we are working on a kitchen remodel for a woman whose kitchen burned down, which left her house uninhabitable. We are in the process of remodelling the kitchen and trying to clean up the rest of the house to get her back into the home as soon as possible, as she’s been couch-surfing since the fire back in October 2022. That’s our biggest project at the moment. 

And then we have Portland YouthBuilders building a deck for one of our homeowners. The deck before was a safety hazard as it was dilapidated, so that’s another big project that we have. We are constantly doing volunteer efforts, with at least three to four volunteer jobs a month, which include landscaping, and we just did an interior paint job. I have a couple interior clean-up jobs coming up as well.

What do you most want people to know about Taking Ownership PDX?

We’re very small, and we need people to be patient with us, particularly people on our waitlist. Just know that we are doing our very best to raise money and use it efficiently, so that’s the biggest thing — that we’re doing our best. We’re kind of in a transitional period right now. 

I also want to let them know that they can support us by donating financially, spreading the word and letting people know that we need to raise money, sending us grant opportunities, and signing up to volunteer. 

We have a community resource list on our website where they can submit their organization/company or somebody else’s (if they have permission), and they can get a little more exposure through our website, which gets pretty good traffic and also gives us a database to reach out to people whom we could utilize for our mission. It also has a place where it’s categorized by identity, which shows who’s BIPOC-, 2SLGBTQIA+-, and/or woman-owned, so for people who care about supporting marginalized business owners, that’s a good place to go.

How can people help or contribute to Taking Ownership PDX’s mission?

The best way is by helping us financially. Funding has dropped a bit because the economy’s in a bit of a recession, and I think people are being a little more conservative with their money. I understand donating to an organization isn’t always priority, but for us to remain operating and serving the Black community, we will need to continue to raise money. Donations can be made on our website. 

They can also sign up to be a volunteer. We do have over 400 currently signed up, so we have a plethora of volunteers; I can’t say we have a need there, but we do encourage people to sign up because it’s a great experience, and we want as many people as possible to experience one of our volunteer projects since they’re really good networking and community-building situations. 

And there’s the community resource list. It’s a great place to get some exposure for your business and show that you are a part of this mission and movement.

This story was featured in the Make The World Better Magazine:

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Diversity in Sustainability: Fostering DEI in the Sector

Sectors meant to help make the world better should not be exclusionary and inequitable. In order to ensure the sustainability sector lives up to its mission, people of diverse backgrounds, experiences, and walks of life must have equal opportunities in the field.

We spoke with Marie Jurcevic, Co-Founder of Diversity in Sustainability, about how this organization is equipping BIPOC leaders with the network, resources, and support they need to accelerate our transition to a sustainable and just future.

Tell us about Diversity in Sustainability’s mission.

Our mission is to equip current and future Black, Indigenous, and people of colour (BIPOC) sustainability leaders with the skills, networks, and resources to accelerate the transition to a sustainable and just future. We also aim to shift the wider ecosystem in sustainability to create an inclusive sector for underrepresented populations.

What inspired you to start Diversity in Sustainability?

Our organization was founded in 2020. At that time, waves of protests were sweeping the globe in support of racial justice, building upon decades of action on issues of civil rights and social and environmental justice. During this moment of reckoning, we turned the lens on ourselves as sustainability practitioners and thought about our own experiences in the sector. We realized that even as a sector that is trying to create a more just world, the people in the sector were not diverse and organizations were not equitable. 

This conclusion prompted us to create the organization, and we also conducted some research in our State of Equity, Diversity and Inclusion in Sustainability Survey that validated this. We believe that it’s incumbent upon those of us who were able to break into the field to use our voice to challenge the status quo and create opportunities to live up to what this field is supposed to stand for, which includes diversity, equity, inclusion, and social and environmental justice.

What were some of the challenges you encountered?

One of our challenges is resourcing both from the perspective of time and finances. All three co-founders have day jobs, and we manage our organization on top of full-time jobs, other volunteer commitments, and young families. This also applies to our volunteers and Advisory Panel members, as the organization is volunteer-driven. 

It’s also challenging for us to find and secure funding for our organization as our current governance structure limits our ability to access certain grants. We also want to ensure that we’re thoughtful about where our funding comes from so we’re not compromising the values of our organization; we seek to partner with like-minded organizations.

What do you consider Diversity in Sustainability’s biggest success?

We’ve managed to accomplish a lot over the past three years, and our achievements have been possible with the network we’ve built. Our organization has a network of about 5,000 people who are members of our Google group, our various social media platforms, and those who attend our events and support our work in various capacities — and all this has grown through word of mouth. This strong network of supporters has enabled us to continue to build the organization. 

In addition, we’ve been amazed to hear back from people in the network about how it has helped them grow, find new opportunities, positively impacted how they hire, and connected previously disparate networks.

What makes Diversity in Sustainability unique?

What makes our organization unique is our focus. There are many organizations focused on sustainability and organizations dedicated to addressing diversity, equity, and inclusion, but there are only a handful that are doing both. As diverse sustainability practitioners, we’re proud to be taking a leadership role in fostering diversity, equity, and inclusion within our field of practice, and we also think that we are doing important work in cross-pollinating new concepts, organizing groups, and connecting people to new opportunities in many different geographies and of many different backgrounds.

How do you feel Diversity in Sustainability makes the world better?

We make the world better by fostering a sustainable world built through diversity, equity, and inclusion. BIPOC are disproportionately affected by social and environmental issues, yet our voices and perspectives are not often included nor are we part of critical conversations to address sustainability challenges. Our perspectives must be valued and integrated into institutions at every level, particularly at a time when societal systems and institutions are being rethought. Centring the needs and thoughts of the most vulnerable will help create the most resilient systems for all of us to thrive. It is our goal to ensure that diverse people and perspectives are advanced in our field.

How would the world be better off if it were more diverse, equitable, and inclusive?

There is a lot of great research on this question. First of all, creating an environment where diversity, equity, and inclusion are at the centre, underpinned by a sense of psychological safety, helps us make better decisions. These different viewpoints help us to understand different dimensions of problems. This has many benefits, including:

  •  Increased profitability: According to a McKinsey study, companies in the top quartile for racial and ethnic diversity are 35% more likely to have financial returns above their respective national industry medians.
  • Innovation: A diverse and inclusive workforce is crucial to encouraging different perspectives and ideas that drive innovation. A Boston Consulting Group study found that companies with more diverse management teams have 19% higher revenues due to innovation.
  • Team collaboration and commitment: Workers in highly diverse and inclusive organizations tend to see a significant increase in team collaboration and team commitment.
  • Employee retention: Employees at highly diverse organizations also reported a higher intent to stay than peers with lower levels of diversity.
  • Enhanced decision-making: According to Cloverpop, inclusive teams were also found to make better decisions 87% of the time.

Tell us about Diversity in Sustainability’s goals.

Our goals are to contribute to a sustainable world and inclusive society by centring BIPOC voices in the mainstream, including BIPOC individuals within institutions at all levels, helping build a continuous pipeline of BIPOC talent, increasing opportunities for BIPOC practitioners, and working with non-BIPOC allies to contribute to enabling inclusive environments. 

Are there any upcoming initiatives or projects you’d like to share?

We’d like to share more about our Inclusion Blueprint Dialogues. To provide a bit of context, in 2021, we conducted the inaugural State of Equity, Diversity and Inclusion in Sustainability Survey. The survey explored the demographics, barriers to entry and advancement, and individual experiences of those within the sector, as well as organizational support on diversity, equity, and inclusion for sustainability practitioners. It also highlighted the inherent privilege in the sector and the value of further discourse and conversation to drive concrete action on diversity, equity, and inclusion within the sector. 

For example, 75% of survey respondents come from middle-class backgrounds or higher levels of social mobility, 62% have at least a master’s degree and 90% have at least a bachelor’s degree, and only 27% feel as though the leaders in their organizations are diverse.

Following the survey, we created the Inclusion Blueprints Dialogues. Building an inclusive sector of sustainability requires active participation from all corners of the sector. We are looking for those participants and partners who wish to inquire deeply, build empathy, and take bolder interventions in their professional roles and environments to create an inclusive sector. Through the Inclusion Blueprint Dialogues, we aim to work together to build a plan to get us there. The dialogues were formulated by assessing the life cycle stages of a sustainability professional — looking at youth, admissions, academics, career counsellors, recruiters, HR practitioners, and sustainability leaders of different backgrounds and examining key influences, inhibitors, and enablers to entry and advancement. 

To learn more about this initiative please go to our website: Inclusion Blueprint Dialogues – Overview — Diversity in Sustainability. We’d love to have more people involved.

What do you most want people to know about Diversity in Sustainability?

We want people to know that our organization is here to support current and aspiring BIPOC sustainability practitioners. Our vision is to foster a sustainable and prosperous world built through equity and inclusion, and anyone that wants to support our efforts to achieve this vision is welcome to join us in whatever capacity they can. We encourage them to reach out to us to learn more about our organization.

How can people help or contribute to Diversity in Sustainability’s mission?

There are many ways to contribute to organization, which include:

  • Volunteering for our organization – Please reach out to [email protected] if you want to learn more about volunteer opportunities with our organization.
  • Donating to our organization – More information on how to donate can be found on our website: Donations/Sponsorship — Diversity in Sustainability.
  • Attending our events, which include community calls and career series – We host quarterly community calls, which are an open forum for sustainability practitioners to learn from one another, share resources, and ask for career advice. We also host career series sessions where we profile BIPOC sustainability practitioners who work in various sustainability roles. 
  • Joining our Google group – We created this group as a space for current and future BIPOC sustainability professionals and allies to share resources and learn from each other, whether it is job/board/speaking opportunities, relevant events, and articles. To sign up and learn more about our Google group, please go to our website: DiS Google Group — Diversity in Sustainability. Currently we have around 2,500 members.

This story was featured in the Make The World Better Magazine:

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Make The World Better Magazine

Canadian Centre for Diversity and Inclusion: Championing DEI

Diversity, equity, and inclusion impact businesses in a tremendous way, enabling them to access a wider talent pool and opening the door to unique perspectives that enhance the capacity for agility and innovation. Unfortunately, the full picture of diversity, equity, and inclusion (DEI) in the workplace is often overlooked or lacks support. To rectify this, the Canadian Centre for Diversity and Inclusion (CCDI) is helping organizations across Canada understand the value of developing and implementing DEI practices and plans. 

We spoke with Anne-Marie Pham, CEO of the Canadian Centre for Diversity and Inclusion, about how this national charitable organization is supporting workplaces through every step of their DEI journey. 

Tell us about the Canadian Centre for Diversity and Inclusion’s mission.

Founded in 2013, the Canadian Centre for Diversity and Inclusion is a national charitable organization that helps businesses and organizations understand the value of diversity, equity, and inclusion (DEI). We aim to build a more inclusive Canada for all, and we do this by offering learning, research, and knowledge solutions to our Employer Partners and DEI practitioners. We elevate the DEI profession through our certification program, and we partner with like-minded organizations to educate the workplace, as well as youth in schools and communities.

We are a workplace that aims to model the behaviours we want to see developed in our partners and clients. We are focused on our mission with a passion that continues to make a difference in the lives of working Canadians, and we endeavour to make an impact where it matters. 

What inspired your founder to start the Canadian Centre for Diversity and Inclusion?

Twenty twenty-three is our 10-year anniversary. CCDI was founded by Michael Bach at a time when there was no national umbrella organization that existed to support workplaces to be more equitable and inclusive on a wide spectrum of diversity dimensions. Organizations existed to support specific aspects such as gender, sexual orientation, religion, age, etc., but there was no organization that was intentionally pan-diversity. CCDI met that gap and slowly developed employer partnerships across Canada. 

We listened to the needs of workplaces and developed a solid and ever-evolving suite of learning offerings, case studies, reports, toolkits, podcasts, blogs, advice, and support to employers so we can walk alongside them on their DEI journey and to be, we hope, their trusted advisor.

What were some of the challenges CCDI’s founders encountered? 

Any new organization needs time to build its profile and visibility and, certainly, that was the case for us as well. Building this organization from scratch meant we needed to create a lot of new connections and host many consultations with employers so we could develop the types of resources and services that were most relevant to them. 

It took time to build that critical mass of Employer Partners to get us to a strong enough foundation upon which we could build our organization. That is why we are so thankful to our Founding Employer Partners who believed in the vision and took the risk to join us from the very beginning of our journey.

What do you consider CCDI’s biggest success?

If I were to reflect on the journey, our biggest success has been our ability to pivot and stay relevant and resilient in times of hardship and transition. We almost doubled our Employer Partner base in 2021–2022, and today we have over 730 Employer Partners across Canada, from tiny organizations to large multinational corporations, in all industries and sectors. 

Workplaces continue to reach out to us to get connected, find resources and materials, and seek practical advice to help them advance on their DEI journey. This is encouraging to us! It makes us feel that our hard work and efforts to challenge ourselves and pivot where needed are making an impact.

What makes CCDI unique?

Our uniqueness lies in our ability to address a wide spectrum of topics on diversity, equity, inclusion, and accessibility. We have a diverse team of professionals with lived experiences who can provide advice in many areas, such as race, religion, disability, gender identity, and sexual orientation. Where we don’t have internal expertise, we partner with great organizations and associates who bring their unique expertise and perspectives to best support our clients.

What also makes us unique and brings tremendous value is our focus on convening employers and amplifying the voices of DEI champions and practitioners who are doing the hard work within their organizations. We find that their stories and experiences bring grounded, real, and practical applications to our Employer Partners and our listeners.  

How do you feel CCDI makes the world better?

In addition to making workplaces across Canada more ready and courageous to start or strengthen their DEI journey, we also have two other programs that help to make the world better in our view. The first is the Canadian Certified Inclusion Professional (CCIP) designation, Canada’s only certification program designed to assess an individual’s existing knowledge or skills against a set of pre-defined competencies. This helps to elevate the profile of DEI practitioners and helps employers hire qualified and experienced individuals in DEI-related functions.

The second is the See Different program, which focuses on empowering students to make meaningful change in their communities. We offer learning certificate programs where students explore concepts of identity, diversity, and inclusion, as well as power and privilege; learn about Canada’s history of systemic racism and discrimination; and engage in conversations to support their ability to enact change in their own communities and schools. We are excited to be able to support the next generation of workplace and community leaders!

How would the world be better off if it were more diverse, equitable, and inclusive? 

I often imagine a world where there is no hate, no bullying, no covering of one’s authentic self, and there’s no need to feel anxious because you can be “outed” — where everyone has the same opportunity to succeed because systemic barriers have been identified and removed.

This is a world where we have solutions for everyone to thrive, not in spite of their differences but because of their differences and all the wonderful things they bring to our team, our clients, and our organization. This is a world where we feel hope; we know we are not perfect, but we are progressing in the right direction!

Tell us about CCDI’s goals.

We have ambitious goals for the next few years, which were developed in consultation with our clients, our team, and our board. We are hoping to build our profile to new markets in Canada in order to tell our story — not only the story of our people, but also the story of our employers, schools, and communities where we have partners. We also plan to do more research to advance knowledge on the most pressing DEI trends and concerns that are being felt in the workplace or that we anticipate will become emerging areas we will need to address. 

We will also strengthen our team, which has been working very hard, by ensuring they are well-supported and are growing with us. And, like many organizations, we will be spending some resources to invest in our infrastructure and technology. There is much to be done, but we are ready for this challenge!

Are there any upcoming initiatives or projects you’d like to share?

This year, we have launched a partnership with the UN Global Compact Network Canada (GCNC) to support the Government of Canada’s 50 – 30 Challenge, which asks organizations to aspire to two goals: gender parity (50% women and/or non-binary people) on Canadian boards and/or in senior management; and significant representation (at least 30%) on Canadian boards and/or senior management of members of other equity-deserving groups. We are working with UN GCNC, as their learning partner, delivering content on a variety of topics to accomplish these goals.

I am also excited to share that, in February 2023, CCDI was a founding member of the new Global Inclusion & Diversity Alliance (GIDA). GIDA partners are not-for-profit organizations working across the spectrum of diversity dimensions and are specifically focused on workplace inclusion. We come together to partner and collaborate, to learn from each other how to do DEI better, and to share thought leadership across our jurisdictions. We do this for the benefit of our respective membership networks and to make workplaces all over the world more equitable.

What do you most want people to know about CCDI?

Our bilingual website www.ccdi.ca is filled with information, resources, reports, and details about upcoming webinars and events. Take a moment to browse through and learn more. You can also follow us on our social media platforms via @ccdisocial. 

How can people help or contribute to CCDI’s mission?

Please reach out to us if you are looking for support on your organizational DEI journey, if you’re looking for a speaker, if you’d like to learn more about the CCIP professional designation, if you’d like youth in your community to get connected to a DEI learning network, or if you have a story to tell that we should amplify. You can reach out to us via our website.

Additionally, as a national charity, we always appreciate any donations to help us fulfill our charitable mandate. Donations can be made on our website.

This story was featured in the Make The World Better Magazine: