Category: Sustainability Tips

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Impact Inspiration & Initiatives Sustainability Tips

30+ Oceans and Water Resources for Purpose-Driven Organizations

Life on earth cannot thrive without clean water. No matter how far away we may live from oceans and marine life, they play a vital role in sustaining us. Despite the fact that water is one of our most valuable resources, it faces many threats and challenges, from plastic pollution and contaminants to overuse and inaccessibility.

Keep scrolling to learn more about today’s most pressing water-related challenges with exciting resources that will help you take action toward protecting our oceans and waterways, conserving water, forwarding the blue economy, and positively impacting marine life.

Resources From Changemakers Featured in Make The World Better Magazine 

Check out these resources from individuals and organizations that have been featured in Make The World Better Magazine.

4ocean – Cleanup Guide: Get expert tips on organizing your own shoreline cleanup, including safety tips, steps for each phase, and ways to track plastic pollution at its source to make a lasting impact.

4ocean – Fight to Save the Ocean Blog Article: Learn the connection between the bystander effect and ocean cleanups, the severity of the plastic crisis, and steps everyone can take to fight to save the ocean.

Alan Shapiro (via Foresight Canada) – Mapping Canada’s Water Technology Ecosystem Report: Dive into Canada’s water technology ecosystem with this report and gain inspiring insights into Canada’s Water Technology Ecosystem Map, the current innovation landscape, key economic benefits, gaps to overcome, and more.

Anglian Water – Water Saving Quiz: Test your water-saving knowledge with this interactive quiz by Anglian Water and uncover helpful tips and facts for conserving water in each room of your home.

AquaAction – Freshwater in Crisis Web Resource: Put the freshwater crisis into focus with an in-depth look at the main risks our waterways are facing, including life-threatening contaminants, failing infrastructure, and water scarcity 

Brilliant Blue – Registration Poster: Learn how participants can join the next Brilliant Blue Challenge and share with youth passionate about protecting our oceans.

Canada’s Ocean Supercluster – Blue Economy 101 Toolkit: This resource helps connect blue economy jobseekers with purpose-driven careers, providing insights into in-demand positions in the space, tips for highlighting skills and positioning resumes, sample interview questions, organizations to follow, and more.

Canada’s Ocean Supercluster – Story to Tell Video Hub: Get inspired with the stories of OSC members who are delivering innovative solutions and shaping the future of the ocean in Canada.

CleanHub – Top 6 Ways to Clean Up the Oceans Blog Article: Discover six key ways organizations and individuals can take action and help clean our oceans.

CleanHub – Clean Oceans Survey Results: Find out what consumers in Canada, the US, and Europe think about plastic waste, sustainability, and the impacts on our oceans and how that influences buying behaviours.

David Suzuki Foundation – Make Every Drop Count: Water Conservation Tips: Check out these conservation tips from David Suzuki Foundation to discover ways you can save water and help alleviate Canada’s water crisis at home and while travelling.

David Suzuki Foundation – Canada’s Oceans Need Your Support Petition: Sign the petition to help restore biodiversity in Canada’s coastal waters and put policy recommendations in front of the federal government.

Ocean Ambassadors Canada – Volunteer Signup: Take action to help protect our waterways and support community events, school programs, development and fundraising, and more by signing up to become an Ocean Ambassadors Canada volunteer.

Foresight Canada – waterNEXT Venture Program Application: Apply to join Foresight Canada’s watertech ventures network, waterNEXT, and accelerate your impact.

Pauquachin First Nation – Shellfish Restoration Reports: Deepen your knowledge and help make positive strides toward both reconciliation and protecting marine life by diving into the Pauquachin First Nation’s municipal, provincial, and federal level reports on shellfish restoration.

RainStick Shower – Extreme Decentralized Water Treatment: A Crucial Solution to Meet Demand and Combat Water Scarcity Blog Article: Learn how decentralized water treatment can help turn the tide on water scarcity in this informative article.

RainStick Shower – Save Water and Energy With These Bathroom Shower Ideas Blog Article: Check out these water saving tips you can apply to your bathroom to achieve an environmentally-friendly shower and conserve water.

SHARC Energy – The Power of Wastewater Video: Watch this video from SHARC Energy to learn about how cities can manage their thermal energy footprint and harness the power of wastewater.

Water First – Resources to Learn More Webpage: Water First has put together an extensive library of resources to help individuals develop a greater understanding of the water challenges facing many Indigenous communities in Canada, including books, articles, podcasts, videos, courses, organizations to donate to, and more.

Resources From Other Changemakers

The Blue Paradox – Plastic Footprint Calculator: Discover your plastic footprint with this calculator from the Blue Paradox, a movement to address the global ocean plastic crisis and preserve the environment.

CleanTech Alliance – Wastewater Energy Transfer Report: Deepen your knowledge on the benefits and uses of Wastewater Energy Transfer (WET) systems, including how they work, save costs, and reduce water usage.

Delphi Group – Working for Watersheds: Opportunities for Growth in BC’s Watershed Sector Report: Learn more about BC’s Watershed sector, including the scale of the sector, sector profiles, and growth potential and opportunities.

Ellen MacArthur Foundation – Ebbs and Flows: Water and the Circular Economy Podcast Episode: Tune in to this episode of The Circular Economy Show Podcast to hear from global innovators who are changing the ways we interact with water to make this valuable resource more accessible for everyone.

Marine Conservation Institute – 10 Things You Can Do for the Ocean Right Now Blog Article: Check out these tips for actionable ways you can help the ocean in your everyday life.

MIT Technology Review Insights – The Blue Technology Barometer Report: Dive into this report to learn about the need for blue technology, how different countries and territories rank in their progress toward protecting ocean sustainability, innovation in the space, and more, including a partner perspective from Canada’s Ocean Supercluster.

Ocean Networks Canada – Ocean Science Webinar Video Series: Explore Ocean Networks Canada’s library of webinar recordings for a deep dive into valuable topics, including the impacts of underwater noise on marine life, the importance of community observatories for coastal ecological studies, building true Indigenous partnerships in ocean science, and more.

Ocean Wise – Join or Lead a Shoreline Cleanup Signup Form: Make a meaningful difference by creating a listing for your own shoreline cleanup event or by joining a cleanup near you.

Patagonia – Protect Wild Oceans Where You Surf Webpage: Discover and support environmental grassroot groups working to protect surf breaks, marine ecosystems, and coastal communities, plus make an impact by signing various purpose-driven petitions.

Sea Smart – Free Educator Resources: Feel more empowered to teach ocean conservation with these educator resources, including lesson plans for students in grades K–12, presentation slides, educational videos, and partner resources.

UN Ocean Decade – Podcasts: Listen and learn from the United Nations Decade of Ocean Science for Sustainable Development’s vast podcast library, with episodes from three water-themed shows, including recordings from the 2024 Ocean Decade Conference.

Water Research Foundation – Residential End Uses of Water Report: Get insights into current residential water use to better understand issues and the potential for conservation.

World Wildlife Fund Canada – Help Us Turn Down the Volume of Underwater Noise Interactive Resource: Help turn down the volume of underwater noise, a serious issue impacting marine life, by increasing your knowledge and adding your voice to champion change in Canada.

Sparx PG’s Resources 

Key Takeaways from Circularity 24 Blog Post: Read our event takeaways and be sure to spend time at the “Marketing is Critical for the Circular Economy” section for insights and thought-provoking stats from the immersive Blue Paradox exhibit we visited while in Chicago.

Together, We Can Make The World Better Blog Post: At the “Cleaning up the Shoreline” section of our 2023 Make The World Better Day recap blog, learn about our Sparx-hosted cleanup, including how much waste we prevented from entering the water and for an example of how your organization could participate in a cleanup of your own.

Sparx Joins Ocean Wise Shoreline Cleanup Social Post: Check out photos and stats from a collaborative shoreline cleanup we participated in, hosted by It’s Your Time, and get inspired for your own event.

Amplify Your Purpose-Driven Story With Sparx

We would love to increase support and awareness around your efforts to protect our oceans and waterways and solve water-based challenges. Want to team up? Give us a shout for a free consultation. Together, we can amplify your impact.

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Sustainability Tips

20+ Eco-Friendly and Zero-Waste Gift Ideas for Valentine’s Day 2024

Love is in the air. It inspires us to do a world of good and does us a world of good, too. And so we look to celebrate the people who have brought so much joy to our lives by giving them a gift that will bring them joy.

Unfortunately, gift-giving can have consequences that aren’t so lovely, as it can generate waste or negatively impact the environment. But there are ways to give that are both heartwarming and sustainable.

Experiences make for excellent (zero-waste) gifts. After all, who doesn’t love spending time with their special someone? Rather than purchasing something new, consider creating memories your Valentine will always cherish by planning eco-friendly activities. For example, you could…

  • Enjoy Nature: Go for a walk or (tandem) bike ride and explore together. You may discover new paths and places to visit, interesting wildlife, and beautiful scenery.
  • Volunteer: Team up and take action like a true power couple by cleaning up local parks, beaches, or shorelines; helping at soup kitchens and shelters; or finding another way to volunteer. 
  • Have a Sustainable Dinner Date: Enjoy a sustainable dinner date with your beloved by ordering a zero-waste surprise bag with the Too Good To Go app, using waste-prevention recipes from Love Food Hate Waste Canada, or find an eco-friendly restaurant in the Vancouver area with EcoMeter. Want to try making dessert together? Check out Susgrainable’s upcycled barley flour baking mixes or visit EMKAO Foods to get the ethical and sustainably sourced ingredients you need to make your own chocolate treats.
  • Go Thrifting: Visit thrift shops, flea markets, and secondhand stores together to enjoy browsing through unique previously-loved items. You never know what treasures you’ll uncover — you may even find a one-of-a-kind gift!

However, if you want to buy a gift for your beloved, have no fear! We’ve compiled several eco-friendly gift suggestions that will help express your love while supporting the environment and other wonderful causes. Because nothing says heartfelt like a gift with real impact.

Just a reminder: be sure to package your gifts responsibly! Gift wrap tends to produce a lot of waste. Go reusable wherever possible (reusable bags, furoshiki wraps, scarves, newspapers, etc.) or present your gift wrap-free. 

Books & Stationery

Mimi & August Valentine’s Day Cards – These eco-friendly Valentine’s Day Cards made from recycled paper are perfect for sending a heartfelt message to your beloved.

Raoul & Simone Bouquet Notebooks – Give a lasting bouquet with these floral-themed notebooks made from Forest Stewardship Council (FSC) certified paper, produced using renewable energy, and have a recyclable velvet finish.

SproutWorld Pencils Spread the Love Edition – Let your love blossom with these regenerative plantable pencils, which are engraved with heartwarming quotes and contain various wildflower and herb seeds.

Sustainable Home by Christine Liu – Is your Valentine devoted to circular economy initiatives? Support their love with this practical guide to sustainable living so they can strengthen their commitment to the cause. Ebook options are available, and consider tracking down a previously loved copy and/or sharing with a friend for an extra eco-conscious touch!

Clothing & Apparel

Anne Mulaire Zero Waste Collection and Carbon Neutral Clothing Collection – Pick something unique, sustainable, and practical for your Valentine from these zero waste and carbon neutral collections by women-led, Indigenous-owned brand Anne Mulaire.

The Ocean Cleanup Recycled Sweatshirt – Show them your love is as deep as the ocean with this circular economy recycled sweatshirt. Or check out this page to donate to the Ocean Cleanup on behalf of your loved one and gift them a personalized donor certificate.

Province of Canada Recycled Socks – Help the homeless and give your Valentine a thoughtful gift that will have them walking on a cloud with these recycled cotton socks.

Sheppards Hook X Serena Wilson Stubson Collaboration necklaces – These collaboratively made eco-friendly, zero-waste necklaces are a unique and striking gift that will remain close to your beloved’s heart.

Food & Drink

Pluck Tea Valentine’s Day Teas – Find the perfect tea for your sweetie with Pluck Tea’s sustainably sourced and packaged Valentine’s collection.

Raven Rising Valentine’s Day Collection – Explore the Valentine’s Day collection and choose a beautiful and sustainable confection for your beloved from Indigenous women-owned and -operated brand Raven Rising.

Salt Spring Coffee French Roast Coffee – With caramel and chocolate notes, serving up this ethical, sustainable, 100% shade-grown French Roast coffee will be a real treat for your Valentine. Pair it with a Salt Spring Coffee CARE cup to really express yourself!

Southbrook Vineyards Valentine’s Day Bundle – Impress your Valentine with this romantic bundle, featuring organic and local Canadian-made wines and goods from Southbrook Vineyards, which has several sustainability certifications.

Home & Decor

Anián Recycled Wool Throw Blanket – Warm their heart with this warm and cozy recycled wool throw blanket made by Canadian circular fashion company Anián.

Goodee Mia Mini Vase Trio – Each vase in this beautiful set, available through Certified B Corp Goodee, is individually mouth-blown by expert artisans using 100% recycled glass.

Mala the Brand xoxo | mini candle gift set – Plant a tree with this trio of sweet-smelling sustainably made candles for your sweetie, hand-poured with love in Canada.

Nature Bee Valentine’s Day Swedish Dishcloth – Hearts and Stripes – These lovely dishcloths, made by an inclusive, woman-owned Canadian company, will add a sustainable touch to your beloved’s home.

Personal Care

Bottle None Travel Sets – Want to plan an adventure with your beloved? Help them prepare with these zero-waste soap and hair travel sets made from 100% recycled Canadian plastic.

Cheekbone Beauty Refillable Collection – Find the perfect sustainable gift for pampering your beloved with this refillable collection from Indigenous-owned and -operated B Corp Cheekbone Beauty.

Sisters Sage Pink Sugar Bath Bomb – From Indigenous brand Sisters Sage, these handmade, sustainable pink sugar bath bombs are a sweet-smelling gift for your sweetie.

The Yukon Soaps Company Essential Oil Blend Gift Set – Support Indigenous communities and delight your beloved with this soothing set of four natural, sustainable essential oil blends from Indigenous brand The Yukon Soaps Company.

Will You Be Our Valentine?

Are you engaging in purpose-driven efforts to make the world better? We (not-so-secretly) admire that. Contact us for a free consultation. We would love to spread the love (and impact) to your audience.

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Impact Inspiration & Initiatives Purpose-Driven Marketing Tips Sustainability Tips

30+ Eco-Friendly and Zero-Waste Gift Ideas for the Holidays 2023

The holiday season is a time of thoughtful giving, but it can be detrimental environmentally. Thankfully, there are a lot of ways we can spread some holiday cheer while also spreading positive impact.

Alternatives, like finding pre-loved items, are a great way to give unique gifts. Homemade gifts, including sharing recipes, make for personal and heartwarming presents. And making memorable experiences together is something truly priceless.

If you choose to shop for the people on your list, there are plenty of eco-friendly options out there and sustainable ways to gift wrap. Öko Creations offers some beautiful zero-waste gift wrap selections, including reusable bows, gift bags, pouches, and furoshiki wraps made from rescued fabrics. Other waste-free ways to package presents include upcycling gift bags you were given, reusing boxes, wrapping in recycled and recyclable paper, or getting creative with things you already have, like scarves or beeswax wraps.

And if you’re looking for something new and meaningful to buy, check out these sustainable and purpose-driven gift options we’ve rounded up that not only help support the planet but people as well.

Home & Lifestyle

Nature Bee Fire Starters – Keep your loved ones warm all winter long with these eco-friendly fire starters made from beeswax wrap offcuts by Nature Bee, an inclusive, woman-owned and -operated, sustainable Canadian company that uses locally-sourced ingredients to make products in-house.

Mimi & August Reusable Candle – Available in three different sizes, this reusable candle is hand-poured in Canada, 100% vegan and cruelty-free, made from biodegradable soy wax, and uses non-toxic fragrances. The website includes tips on how to use every drop of wax and ways to reuse the jar, including as a coffee cup, a spice container, or jewellery holder.

Friendsheep Wool Handmade Gifts – Handmade for fair wages by Nepalese women artists, these beautiful Eco Coasters are made with 100% cruelty-free New Zealand wool and coloured with azo-free eco-friendly dyes; and these Penguin Dryer Balls are all-natural, organic, fully reusable for over 1,000 loads, and add a touch of wintertime festivity to every load of laundry. Plus, Friendship Wool has a partnership with Eden Reforestation Project meaning a tree is planted for every product purchased; is a member of 1% of the Planet; donates about 20% of all their proceeds to several nonprofit organizations; and is compostable and plastic-free down to the packaging.

Baloo Weighted Blanket – Give a gift of warmth and comfort with this chemical-free, plastic-free, vegan, weighted blanket from Canadian brand Baloo. The fact that the company donates a portion of profits to the Pajama Program and is carbon neutral through a partnership with SeaTrees by Sustainable Surf makes this one feel extra cozy.

Pebbly Compost Bin – This functional, lightweight, and durable compost bin adds sustainability to any home or countertop. It’s made from metal and bamboo, has a handle for easy lifting, comes with a charcoal filter, and a seven-litre capacity.

LastTissue Reusable Tissue Pack – These reusable, 100% Global Organic Textile Standard (GOTS) certified organic cotton tissues come in an easy-to-clean silicone case with sewn-in barriers for sanitary storage. Each tissue can be cleaned in a washing machine and used over 520 times. Plus, LastTissue is a certified B Corp, mom-owned, charitable, and practices safe and fair labour, with products that are compostable, cruelty-free, organic, and with low-impact dyes and inks.

Tech & Accessories 

Ronxs Rechargeable Electric Lighters – Save matches and skip the disposable lighters and butane. These electric chargers come in different styles and colours, are USB rechargeable, wind- and weather-proof, and can light hundreds of times per charge, making them a great and practical eco-friendly gift option.

Pela Biodegradable Phone Cases – These plant-based, biodegradable phone cases come in a wide variety of designs and styles to suit the needs of everyone on your list. Plus, Pela is carbon neutral, supports various purpose-driven organizations and nonprofits, partners to help other companies reduce their footprint, is on a mission to keep 10 billion pounds of waste from being made, and donates to Ocean Cleanup and Preservation initiatives each time they make a sale. 

Nimble Ethically-Made Tech – Made using recycled and eco-friendly materials, Nimble’s portable chargers, wireless chargers, and charging cables are housed in plastic-free packaging made from biodegradable recycled paper with no harmful inks or dyes and built to last. These durable charging products are a great gift for all the tech-users in your life. Plus, Nimble includes a recycled plastic bag and a prepaid shipping label with each product so they can recycle old tech and e-waste for free.

Games & Activities 

Bare Market Flower Paper Kit – This eco-friendly kit is ideal for the crafter in your life who wants to engage with nature and enjoy an activity using sustainable and natural materials. Plus, Bare Market offers local delivery and ships using 100% plastic-free upcycled packaging. It’s all part of their mission “to make sustainable and ethical living easy and accessible for everyone, everywhere.”

The Good Tee DIY Shirt Kits – Your loved ones can customize to their heart’s content with these sustainable t-shirt kits that come with water-based, non-toxic, acid-free fabric paints, markers, or natural dye ingredients. They can feel good wearing their creations, as The Good Tee is a certified B Corp on “a mission to humanize the fashion industry,” with durable and sustainable products, a 100% transparent and traceable supply chain, and contribution toward UN Sustainable Development Goals, positively impacting both people and planet.

Zefiro Recycled Coloured Pencils – Support your loved one’s creativity with these recycled coloured pencil sets made from 100% recycled newspapers and packaged in a recyclable travel container. Each set is plastic-free, biodegradable, and compostable. The brand Zefiro is a member of 1% for the Planet and donates 1% of their annual sales toward environmental causes, while the seller, Zero Waste Hero, is a women-operated and -owned Canadian online store dedicated to providing sustainable alternatives.

Made By Bees All Natural Beeswax Crayons – Bring joy to the children on your list with these handmade 100% Canadian beeswax crayons that are safe for all ages, durable, use food-grade pigments, and are made to fit small hands. Each purchase includes a free downloadable colouring book to teach children about bees and encourage creativity. Proceeds from crayon sales will be donated to the Tech Transfer Team based out of the University of Guelph which conducts vital research for Ontario’s beekeeping industry.

Forestation Board Game – This environmental strategy board game is a great gift for families, friends, and gamers alike, and challenges players to build and maintain a sustainable ecosystem of plants and animals. Made by a family-run company in Victoria, BC, the FSC-certified game uses local artwork, animals, and trees to make an immersive experience and is sustainably manufactured in the Netherlands using sustainably sourced materials. Plus, 5% of all sales go to the Wilderness Committee and 5% to the Rainforest Conservation Foundation.

Plantoys Beaver Tumble – This timber-toppling game is sustainably made in Thailand using chemical-free rubberwood, formaldehyde-free glue, organic pigments, and water-based dyes. It’s available for purchase through The Mini Branch, a small Canadian company run by a husband-and-wife team that aims to provide families with durable and sustainable products, offers guaranteed clothing buy-back and no-time limit returns to help encourage sustainability, and supports local vendors and community outreach.

Food & Drink

Fernwood Coffee Beans – Fill their cup with purpose with this coffee blend from Victoria-based company Fernwood, a Certified Canada Organic, Fair Trade, Swiss Water Process, and Offsetters climate-friendly company. Through a partnership with Raincoast Conservation Foundation and Pender Island Conservancy, proceeds from this blend go to the Raincoast Conservation Foundation to fundraise for their project to preserve and protect a special ecosystem in British Columbia’s Gulf Islands.

Raven Rising Holiday Chocolates – Choose from a collection of holiday-themed, sustainable, ethically sourced, traceable, Fair Trade, organic chocolates for the foodie on your list. Ingredients are sourced from Indigenous people and businesses in Canada and globally. Indigenous women-owned and -operated, Raven Rising donates a portion of proceeds to various societies that support Indigenous organizations and carries a number of certifications.

Camino Hot Chocolate – Find a drink for everyone on the list with these certified organic, Fair Trade certified hot chocolate mixes that come in a variety of flavours, including milk, dark, maple, and chili and spice. Canadian company Camino is focused on making both a social and environmental impact through dignified and meaningful employment, sustainable packaging, donating unsold products to food banks, investing in carbon offset bonds, and more.

Pluck Holiday Tea – These limited edition holiday tea blends come in reusable stacking glass jars and three flavours: Apple Spice, Gingerbread Spice, and Chocolate Orange. Made by Toronto-based brand, Pluck, each ingredient is ethically sourced in Canada from a growing network of Rainforest Alliance, Fair Trade, and organic certified tea farms. Plus, many of their ingredients are Upcycled Food Association certified and their tea bags are plastic-free, made from plants, renewable, compostable, and biodegradable.

Drizzle Cinnamon Spiced Honey – Gift your loved ones a sweet treat with this holiday-themed Cinnamon Spiced organic, bee-friendly, all-natural, non-GMO, 100% raw honey from certified women-owned and -operated B Corp, Drizzle, who donates 1% of profits to pollinator research.

Self Care

Rockwell Beard Products – Give the gift of plastic-free, anti-static beard care with these durable beard shapers and bristle brushes made from bamboo. Rockwell Razors is on a mission to eliminate single-use plastic from its supply chain, has diverted over 100 tonnes of plastic waste, is committed to continuous improvement when it comes to the sustainability of its packaging, and seeks to create more products that replace traditionally plastic-laden items. 

No Tox Life Moisturizing Vegan Shaving Bar – These gentle, moisturizing, and palm-oil-free shaving bars for body and face ditch plastic bottles to make showers more sustainable and are wrapped in paper for shipping. No Tox Life is a family business run by a mother-and-daughter team that uses plant-derived ingredients and plastic-free, upcycled, and biodegradable shipping materials. 

Educated Beards Beard Wash – Handcrafted in small batches, this beard wash is great for removing ingrown hairs and dirt and is good for all skin and beard types. Non-comedogenic, cruelty-free, made from natural and certified organic ingredients, and housed in 100% biodegradable packaging, this wash is a great gift option from a brand that collaborates with Fair Trade companies and uses local ingredients and vendors wherever possible. 

Sḵwálwen Botanicals Gift Sets – Nourish good with sustainably and renewably hand-harvested, hydrating, and healing gift sets. In harmony with the teachings of their Skwxwú7mesh ancestors, Sḵwálwen uses an Indigenous supply chain, native botanicals, and regenerative practices, works to preserve Indigenous plants, and creates products that are free of harsh chemicals, phthalates, synthetics, and parabens. 

Soft & Butter Caona – Exfoliating Facial Scrub – This sustainable golden honey exfoliating facial scrub is made using an Indigenous plant-to-product model and natural ingredients that help with underlying skin issues. Soft and Butter, founded by Jasmine Swimmer, a member of the Taino Arawak First Nation people, infuses traditional Indigenous plant culture into each product, partners with Indigenous farmers and lawn owners, and champions sustainability and economic growth between Canada and Africa.

Little Seed Farm Holiday Sugar Body Scrub – Your loved ones can luxuriate in the scent of their favourite holiday treats with this all-natural, organic, cruelty-free, peppermint vanilla sugar scrub that comes in a glass jar with a recyclable metal lid. Little Seed Farm, a family-farm–owned and -made brand, is 100% solar powered, uses zero-waste biodegradable and recyclable shipping, and humanely manages a 100% grass-fed goat herd, making this gift guilt-free.

Apparel 

Unbelts Stretch Belts – Equitably made, made to last, and made from recycled materials, these stretchy belts are comfortable, machine-washable, super adjustable, and made in Canada by B Corp-certified company, Unbelts. This female-founded company engages in a lot of social and environmental good initiatives, including donating a portion of their inventory to community organizations, offering mentorship to purpose-driven companies, advocating at sustainable apparel events, and using circular methodologies.

Good For Sunday Save the Ocean Bamboo Crewneck – Made from sustainable bamboo in a family-owned factory in Toronto, every sweater purchased helps protect our oceans and marine life via a $5 donation to Sea Shepherd. Plus, Good For Sunday has embedded environmental and ethical responsibility into all its business processes and practices, including compostable packaging, responsible shipping with carbon offsetting, and an environmentally responsible return program called EcoDrop. 

Solmate Socks – Bundle up for winter with socks made from recycled yarns that contain no added chemicals. Best of all, Solmate is a B Corp with additional certifications by the Global Recycling Standard and Oeko-Tex materials that sources from Recover’s Upcycling System, practices carbon offsetting, and is involved in several giving initiatives to help various causes.

The Better Good Upcycled Wool Mittens – Give a practical and unique gift with these lined winter mitts made with 100% upcycled materials. Your loved ones will feel extra warm knowing that The Better Good sells products that are organic and Fair Trade and made with upcycled, recycled, or renewable materials; works with local producers; is involved in giving initiatives and hosts free community events; and offers a special discount program to help people make values-aligned purchases who wouldn’t be able to otherwise due to costs.

Giftwrap Your Marketing With Sparx

Engaging in purpose-driven efforts to make the world better? The experts at Sparx can help package up your message and deliver it to your audience. Contact us for a free marketing

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Impact Inspiration & Initiatives Purpose-Driven Marketing Tips Sustainability Tips

20+ Diversity, Equity, and Inclusion Resources for Purpose-Driven Organizations

Making the world more diverse, equitable, and inclusive is a collective effort. That’s why it’s important to educate ourselves, assess our personal and professional DEI efforts, and find actionable ways to participate in and support the cause.

We’ve compiled a list of helpful DEI resources you can use to deepen your understanding and enact positive change.

DEI Resources from Organizations Featured in Make The World Better Magazine 

Check out these inspiring guides, toolkits, ebooks, and DEI resources from individuals and organizations that have been featured in Make The World Better Magazine.

Bakau Consulting – Resources Toolkit: Bakau Consulting has compiled an exhaustive list of DEI articles, books, podcasts, and other resources covering a wide range of topics, from fundamentals of anti-oppression to strategies for 2SLGBTQIA+ inclusion and everything in between. Available in English, Spanish, and Russian.

Benevity – Belonging: The Third Piece of the Diversity & Inclusion Puzzle ebook: Benevity fosters a culture of diversity, equity, inclusion, and belonging and is sharing this fundamental part of their workplace culture with everyone. This guide, directed at corporate social responsibility leaders, teaches companies all about belonging, its importance, and how it benefits the workplace.

Benevity – Your Guide to Creating and Promoting a Culture of Gender Equality: Benevity’s free, downloadable guide is designed to help companies build a workplace culture of gender equality through four actionable steps.

Canadian Centre for Diversity and Inclusion – Glossary of Terms: The Canadian Centre for Diversity and Inclusion (CCDI) has put together a comprehensive 76-page glossary of terms important for understanding and discussing DEI. 

Canadian Centre for Diversity and Inclusion – Responding to social issues – The ‘when’ and the ‘how’ of workplace responses: This guide from CCDI educates employers on if and how to respond to social issues and how to develop a response framework that will ensure employees and communities feel heard and supported.

Diversity in Sustainability – Mamadou Abou-Sarr: Bringing Intentionality to ESG: This interview with Mamadou Abou-Sarr, international financier and Co-Founder of V-Square Quantitative Management, explores the importance of sustainable investing, pressing issues in sustainable finance, and his experiences, achievements, and advice.

QMUNITY – Gender Inclusivity Language: QMUNITY has created a resource that offers ideas for gender-inclusive greetings to ensure mindful language. 

Raven Indigenous Capital Partners – Raven Impact Measurement Framework: Raven Capital’s framework, the Raven Impact Measurement (RIM), provides insight into how they measure the impact the businesses in their portfolio are having on Indigenous Peoples, communities, and on the ecosystem, along with sharing their epistemology, philosophy, investment practices, and alignment to the UN Declaration on the Rights of Indigenous Peoples.

Sxwpilemaát Siyám / Chief Leanne Joe and Lily Raphael – Step into the River: A Framework for Economic Reconciliation: This Framework draws on Indigenous worldviews about wealth, sustainability, and lived experiences of Indigenous thought leaders and offers values, practices, and ideas for action, providing a deep exploration of the ways in which economic reconciliation could transform our economic system and create positive impact.

DEI Resources from Other Changemakers

AccessibleEmployers – Workplace Accommodation Guide: This guide provides actionable ways to accommodate for both visible and invisible disabilities, proving that increasing workplace accessibility doesn’t need to be complicated or expensive.

Reclaiming Power and Place: The Final Report of the National Inquiry into Missing and Murdered Indigenous Women and Girls: Read the 231 individual Calls for Justice directed at governments, institutions, social service providers, industries, and all Canadians in this two-volume report on the Missing and Murdered Indigenous Women, Girls, and Two-Spirited People (MMIWG2S) epidemic in Canada.

The Employer Assistance and Resource Network on Disability Inclusion – 10 Tips for an Accessible Website: Discover 10 actionable tips you can start using right away to ensure your website is accessible for all.

The Human Rights Campaign Foundation – Talking About Pronouns in the Workplace: This resource highlights the importance of using pronouns in the workplace, offers helpful background information, and provides examples of opportunities to ask for/offer pronouns. 

Good Good Good – 13 Sites to Find Diverse Stock Photos & Why It Matters: Check out this article for stock photo databases that offer a wide range of diverse and inclusive images, including sites that ethically source authentic photos and help support diverse content creators.

LinkedIn – Inclusive Language For Marketers: A Pocket Guide: LinkedIn has created a guide to help marketers incorporate a more inclusive lexicon in all of their communications. The guide includes best practices and alternatives to common exclusionary language.

McLean & Company – DEI Strategy Research: This DEI guide helps HR leaders create a people-first DEI strategy, empowering them to assess their current efforts and gaps, determine a clear purpose and how to carry it out, implement organization-wide DEI, and measure progress.

One Mind At Work – 2022 CHRO Insights Series: Neurodiversity: Uncover key learnings and best practices surrounding neurodiversity in the workplace from leading experts in this 2022 report.

Ten Thousand Coffees – Create an Inclusive Work Environment During Black History Month and Beyond ebook: Ten Thousand Coffees has designed a guide that shares advice, strategies, and experiences from 15 Black business leaders to help workplaces celebrate Black History Month, take year-long inclusive action, and nurture Black and BIPOC talent.

UBC Sustainability Scholars Program – Exploring a Just and Inclusive Circular Recovery: Part of the UBC Sustainability Scholars Program, this report explores the benefits of the circular economy and the social enterprises that intersect with it, offering insight into the jobs that a transition to the circular economy can generate and share, reuse, and repair businesses within marginalized communities.

Veza – Anti-Racism Sample Statement: Equity, diversity, and inclusion organization Veza Global has provided an anti-racism sample statement, which companies can adapt to create their own anti-racism commitment statement and steps.

Sparx PG’s Resources 

Since DEI is so important to Sparx and a crucial part of our DNA, we have created some DEI marketing resources of our own that we hope will benefit you and your purpose-driven organization:

  • Why and How to Add More Diversity Into Your Marketing Efforts: There are many benefits to adding diversity to your marketing efforts, but in order to avoid performative or disingenuous “woke-washing,” we’ve created a guide on how to do it in an authentic, actionable way to truly make the world better.
  • How to Avoid “Rainbow-Washing” during Pride Month: June is Pride month, which means it’s a great time for your organization to live its values and support the 2SLGTBQIA+ community. However, it’s important to make sure your efforts aren’t “rainbow-washing.” Be sure to read our guide on how to be a true ally this Pride month, and beyond.

Join Forces with Sparx

Sparx would love to work with your purpose-driven organization to build a more diverse, inclusive, and equitable community. Want to team up? Give us a shout for a free consultation. Together, we can help make your diversity story shine.

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Events Impact Inspiration & Initiatives Sustainability Tips

Sparx’s Sustainable Father’s Day Gift-Giving Guide: 20+ Eco-Friendly and Zero-Waste Gift Ideas for 2023

Fathers make the world better. With Father’s Day coming up, it’s the perfect time to express your love and appreciation for the father figure in your life. Purpose-driven gifts are a great way to show your care for your dad or the dad in your life and the causes that matter to you both.

Sparx has compiled a list of sustainable and zero-waste gift ideas that will bring dad joy while also benefiting people and planet.

Food & Drink

Treat the dad in your life to something deliciously purpose-driven with these sustainable gifts.

Image: Cococo

Cococo Chocolatiers Father’s Day Collection – These gift boxes are filled with premium chocolate confections, which are handcrafted in Alberta with Rainforest Alliance Certified™ sustainable and fair trade cocoa and cocoa butter. Plus, Cococo supports community initiatives, following their values of “cocoa, communities, and confections.”

East Van Bees Neighborhood Honey – Locally made in Vancouver using sustainably-extracted, chemical-free, raw, urban, multi-floral honey from bees kept ethically and in a sustainable setting. Each of these two jars is hand poured. Check out their Instagram for conservation tips.

Kozlik’s Canadian Mustard – Find a mustard that perfectly suits your father figure’s tastes with this Canadian-made, locally sourced, all-natural condiment that is handmade in small batches and comes in a variety of spicy, sweet, and savoury flavours.

Image: Salt Spring Coffee

Salt Spring Coffee – Give the dad in your life a cup of goodness with Salt Spring Coffee’s 100% certified organic, shade-grown, fair trade coffee. With their Coffee Bag Recycling Program and goal of becoming zero waste by 2026, dad’s sure to get a boost of both energy and purpose with every sip.

Sriracha Revolver – Indigenous- and woman-owned, these sauces come in a range of unique flavour combinations, are handmade in small batches in Vancouver, and use all-natural ingredients with no added colour or preservatives. The purpose-driven father in your life may especially enjoy the Habanero Hot Sauce, as a donation is given to organizations supporting the Indigenous community for every batch made.

Personal Care

Help your father figure get some much needed rest, relaxation, and recovery with these eco-friendly gift ideas.

Attitude Mineral Face Sunscreen Stick SPF 30 – This unscented, reef-friendly, vegan sunscreen stick comes in plastic-free, biodegradable packaging. Plus, Attitude is on a mission to decrease their energy footprint and has planted over 1.5 million trees since 2020.

Bamboo Switch Safety Razor – Made from sustainable and ethically-sourced bamboo, this razor comes in plastic-free and recyclable packaging. Plus, all shipping materials are biodegradable and 5% of the company’s profits go to Sea Shepherd. Now that’s a clean shave.

Marseille’s Remedy Thieves Balm – Look out for dad’s health with this all-natural balm that’s made with a Canadian beeswax base, good for reducing inflammation, treating bug bites, easing bruises, and even cleaning hands. Handmade in small-batches and chemical-free.

Old Soul Soap Company Muscle Rub – This all-natural, ethical, and sustainable muscle rub is a great way to show you care both about your father figure’s health and the planet.

Image: Rocky Mountain Soap Co

Peregrine Supply Co. Beard Box Care Package – These all-natural and safe beard care sets come with face and beard soap, beard oil, and a tin of beard balm. Peregrine Supply follows the Guardian Model and has strict sustainability and responsibility standards, so it’s a great sustainable gift idea for any eco-minded father figure.

Rocky Mountain Soap Co. Foot Butter – Keep dad on his feet with this GMO-free, Canadian-made, cruelty-free, 100% natural and 71% organic foot butter.

Yukon Soaps Yukon Man Trio – These soaps, handcrafted by Indigenous-owned and -operated company Yukon Soaps, are sustainably sourced, all-natural, and come in eco-friendly packaging, making this collection of three scents a great choice for the father figure in your life.

Home & Decor 

Enhance dad’s purpose-driven routine with these zero-waste gift ideas that will make any home greener.

ChopValue Zero Waste Kit – ChopValue transforms chopsticks into eco-friendly items. Their Zero Waste Chopstick Kit is made from 500 recycled chopsticks and is loaded with zero waste goodies. Plus, the shipping is carbon neutral. The kit contains a cheese board, two coasters, two keychains, two bamboo chopsticks, two bamboo toothbrushes, two stainless steel straws, and two straw cleaners.

Coffee Sock Reusable Coffee Filter – Coffee is delicious, but unfortunately coffee filters generate a lot of waste. The coffee sock helps solve this problem. Handmade from 100% USDA Certified organic cotton, this two pack of filters is made to last and will enhance the flavour of dad’s coffee. Each sock is expected to last around a year and replaces 4–12 boxes of paper filters per year.

Image: Flowerink

Deer Dad Plantable Card – Express your appreciation for the father in your life with this meaningful, plantable card, embedded with wildflower seeds. It even comes in an envelope made from sugarcane residue.

Eighteen Hundreds Candle Co. Candles – These eco-friendly candles have a lot of personality. Handcrafted in Gastown, Vancouver, each candle is made of North American grown soy wax, natural cotton wicks, phthalate-free fragrances, pure essential oils, and comes in reusable vessels. Plus, every candle sold online helps benefit a local charity.

WallyGrow Eco Wall Planters – These 100% leak-proof wall planters are durable and made in North America from 100% recycled plastic. Thanks to these planters, WallyGrow has diverted 10+ million plastic bottles from landfills since their inception in 2007.

Clothing & Apparel

Weave more purpose into dad’s wardrobe with these eco-friendly gifts.

Goodee x KOTN The Goodee Hoodie – From Black-owned B-Corp Goodee, in partnership with Kotn, comes this cozy hoodie made from sustainably sourced Egyptian cotton. This hoodie also supports a number of causes, including community engagement, corporate reporting, natural materials, and water conservancy. 

Kotn Spring/Summer 2023 Collection – Kotn is a certified B Corp with the fourth-highest B Impact Score of apparel brands in North America. Not only is the spring/summer collection made from sustainable Egyptian cotton and biodegradable fibres, each order helps with job creation, poverty alleviation, and sustainable growth for the communities they source from and are a part of.

Image: Province of Canada

Province of Canada Sweatpants – Forget fast fashion. Find your father figure the perfect pair of comfortable sweatpants, socks, and hats curated for dads, made in Canada and shipped in certified compostable packaging. Plus, the majority of their cotton is knitted locally and sustainably grown and organic.

Vessi Waterproof Shoes – These waterproof shoes from Vancouver-based, Asian-owned brand Vessi are made from vegan materials. The brand also partners with factories that share their sustainability values and goals to reduce waste and energy. Plus, their packaging is 100% recyclable.

Bonding Time

One of the greatest gifts you can give this Father’s Day is spending time with the dad in your life. There are a lot of zero-waste ways to spend time together, such as having a sustainable barbeque using fresh, organic, and locally-sourced foods; making a dessert together that uses ethically-sourced and sustainable ingredients, like EMKAO cocoa beans; going on an eco-friendly trip; or engaging directly in a planet-saving activity, such as litter clean up in the park or at the beach. 

Giftwrap Your Messaging with Sparx

Engaging in purpose-driven efforts to make the world better? The experts at Sparx can help package up your message and deliver it to your audience. Contact us for a free marketing consultation.

Categories
Impact Inspiration & Initiatives Sustainability Tips

Sparx’s Sustainable Mother’s Day Gift-Giving Guide: 25+ Eco-Friendly and Zero-Waste Gift Ideas for 2023

Moms and mom figures make the world better. With Mother’s Day coming up, it’s the perfect time to celebrate everything they do, and there’s no better way to thank them than to give them purpose-driven gifts that support causes you both care about.

Sparx has compiled a list of sustainable Mother’s Day gift ideas that will make the mom(s) in your life happy while also benefiting people and planet.

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Food & Drink

Image: Bangin’ Bannock

Make the mom in your life a sweet and eco-friendly treat with these delicious sustainable gift ideas. You can even try making them together.

Bangin’ Bannock Mixes – These Indigenous frybread mixes, made by Indigenous women duo, Bangin’ Bannock, are easy to make and come in eco-friendly packaging. 

Bush Berry Mother’s Helper Tea – This tea is made specially for postpartum but is a beneficial and soothing blend for anyone who needs a little energy and well-being boost. Plus, it comes in 100% backyard compostable packaging from a plastic-free, farm-to-cup, BC-based brand.

Image: Susgrainable

Susgrainable Chocolate Chip Cookie Mix – Moms’ cookies may be famous, but we’ve found a purpose-driven rival. Make mom a delicious batch of Susgrainable’s sustainable cookies, made from upcycled barley flour, to help save the planet and give a gut-friendly gift, loaded with dark-chocolate chips.

MUMGRY Chocolate Peanut Butter – Made by Black-owned and -operated brand, Mumgry, this protein-, vitamin-, and fibre-rich, all-natural chocolate peanut butter is made with moms, at all stages of motherhood, in mind. Delicious, healthy, and packed in sustainable glass jars.

Blume Latte Mixes – These organic and inventive superfood latte mixes are like a garden in a cup. They’ll keep both the mom in your life and the environment healthy, as Blume has partnered with CleanHub and Green Worms Waste Management to divert plastic from the ocean — with 7,000 lbs diverted in 2022 alone.

Personal Care

Moms and mom figures do so much for us. This Mother’s Day is the perfect time to pamper them with the gift of relaxation, sustainability-style.

Sealuxe Beach Glass Soap – Transport mom to the beach with this unique moisturizing hand soap. Each soap looks like a piece of beach glass and is made from sustainable and natural ingredients. Packaged in a glass jar, it’s both beautiful and environmentally-friendly.

Rebels Refinery Mother’s Day Gift Set – This gift set is loaded with Canadian-made, all-natural, sulfate- and paraben-free personal care items that will help mom feel pampered and healthy. Plus, each item comes in either refillable, recyclable, or reusable packaging. Contains: cotton bag, teal heart and pink stick natural lip balms, moisturizer, refillable hand sanitizer, face cleansing oil with reusable cotton pads, strawberry tinted lip balm, non-greasy hand lotion, and salt soap.

Image: Little Fox Apothecary

Little Fox Apothecary Milk Baths – Help mom relax with these 100% all-natural milk baths, made with Canadian and organic ingredients, essential oils, and Himalayan salt, and packaged in reusable/recyclable glass jars. A biodegradable bag is included to collect the petals.

Image: Epic Blend

Epic Blend Salted Chocolate Caramel Lip Scrub – Vegan, Canadian-made, and in recyclable packaging, this lip scrub is packed with anti-inflammatory, antioxidant, and vitamin-rich ingredients, meaning it’s good for mom’s skin and tastes like dessert. 

Loa Skin Botanical Recovery Mask – Formulated for all skin types, this vegan, non-toxic recovery mask is packed with microbiome-friendly ingredients and contains no palm-derivatives. And it’s a beautiful shade of purple. Plus, Loa Skin uses recyclable glass bottles and paper, custom-shape shipping materials, are partnered with Ecologi to help with reforestation and carbon dioxide reduction projects, and they measure their impact.

Bottle None Shampoo and Conditioner Bars – Canadian from the roots down, these haircare products are plastic-free, hand-made by the sister duo that owns the company, and made with clean ingredients — no phthalates or parabens here. Even the travel cases are made from 100% recycled Canadian plastic, making this a great zero-waste gift for the mom in your life.

Bare Skin Bar Garden Party Bath Bombs – With no fake colours, glitters, or foaming agents; a blend of ten different botanicals, herbs, fruits, and vegetables; and natural and reinvigorating ingredients like Rooibos tea, these Vancouver-made vegan bath bombs are an ideal choice for a sustainable soak.

Rocky Mountain Soap Co. Belly Butter – This Canadian-made, GMO-free, all-natural belly butter is a sustainable and soothing helper for the pregnant friend or relative in your life or any mom figure that wants smooth, itch-free skin.

Home & Decor 

Compliment the aesthetic of the mom in your life with these eco-friendly home and decoration gift ideas.

ZOETSTUDIO candles – These container and tealight candles are a terrarium in a (food-grade, heat-resistant) glass. Handcrafted in small batches in Vancouver, these candles, made with lead-free wicks, phthalate-free fragrance oils, and soy wax make for a beautiful and fragrant gift for any mom that loves nature. Also available at Local Boom.

Fair Trade Winds Felt Flowers – These flowers never wither and are made using natural felted wool by women artists in Nepal. You can either choose a bouquet for the mom in your life or select individual flowers. Fair Trade Federation and Green America certified.

Image: Goodee

Goodee Made in Africa Set – Black-owned B Corp-certified brand, Goodee, has a Made in Africa Set that’s a unique gift for your purpose-driven mom figure. With a Kazuri necklace made in Nairobi, a Banasco Basket from Ghana-based brand Baba Tree, and tumblers made out of recycled glass by Kenyan brand Siafu Home, this gift set is made of natural materials, helps build positive change in a number of marginalized communities, and supports community engagement and gender advocacy.

Image: Goodee

Haws The Rowley Ripple Watering Can – Crafted to water with pinpoint accuracy to help even the most delicate of seedlings, these unique watering cans are a great gift for any eco-friendly mom who loves growing plants. Best of all, these cans support both gender advocacy and nature and wildlife conservancy.

Pure Living Lucia Room Sprays – With 12 beautiful scents, bundled into two different gift sets, Pure Living’s Lucia room spray line will fill any room or scent any fabrics in mom’s home with all-natural fragrances made with 100% essential oils. Pure Living is a Montréal-based brand that uses recycled and 100% recyclable materials for all of its packaging.

Clothing & Apparel

Give mom’s wardrobe a purpose-driven boost with these sustainable gift ideas.

Laura Elizabeth Kid-Friendly Jewellery – Moms with little ones won’t have to worry about accessorizing — they can safely wear this non-toxic, durable jewellery that’s safe for tiny mouths and too sturdy to break off the chain. Best of all, this jewellery is sustainable and ethical, locally-made, and uses recycled materials and recycled and biodegradable packaging.

Image: Encircled

Encircled Dresses – Give your mom or mom figure the gift of sustainable, ethically-made fashion with these dresses by Encircled, a Toronto-based, Certified B Corp brand that uses eco-friendly fabrics and offers Canadian-made fashion. They use 100% recyclable packaging, host team park clean-ups, use eco-friendly paper and products at their office, embrace diversity, and believe in standing up for human rights as well as protecting the planet.

Image: TAMGA

TAMGA Designs Scarves and Hair Accessories – Made from sustainable beechwood fibres and GOTS eco-certified dyes, these light-weight scarves, headbands, and scrunchies are a great way to add a burst of colour to your mom’s wardrobe. TAMGA Designs is also a member of 1% For the Planet and partnered with Canopy Style and the Sumatran Orangutan Society to help protect Indonesia’s endangered rainforests.

Free Label Maternity Friendly Collection – Locally made in Toronto and Vancouver using sustainable materials and placed in 100% home-compostable packaging, these maternity-friendly garments are perfect for expecting or nursing moms and all mom figures looking for something comfy to wear.

Tentree Sustainable Activewear – For health- and sustainability-minded moms on the go, Tentree’s circular InMotion collection transforms old textiles and discarded water bottles into brand-new activewear. Great for movement and comfortable lounging.

Bonding Time

Want to give the mom in your life a Mother’s Day gift that will create lasting memories? Find sustainable activities you can do together. Go for a walk or even go out shopping for the day using your bikes to get around — taking along hand-woven Baba Tree Bicycle Baskets to carry your sustainable shopping finds. 

Picnics and meals make for great bonding moments as well, and you can use Nature Bee Beeswax Wraps to safely travel to the park with your food. Or you can make your own board game together using alternative art supplies and upcycled, recycled, and recyclable materials — then test it out together!

Giftwrap Your Messaging with Sparx

Engaging in purpose-driven efforts to make the world better? The experts at Sparx can help package up your message and deliver it to your audience. Contact us for a free marketing consultation.

Categories
Impact Inspiration & Initiatives Sustainability Tips

Sparx’s Sustainable Valentine’s Day Gift-Giving Guide: 25 Eco-Friendly and Zero-Waste Gift Ideas for 2023

Whether it’s romantic love for your partner, love for family and friends, or your devotion to a cause, love makes the world better. It motivates us to do better, to work harder, to grow in understanding, to act with compassion, and to share ourselves and what we have with others.

In celebration of love and its ability to amplify good, Sparx has created another sustainable gift-giving guide, this time for Valentine’s Day gifts that will help express your love while supporting the environment and other wonderful causes. Because nothing says heartfelt like a gift with real impact.

***

1. Treat Them to Something Sweet 

Sustainable alternatives to decadent delights. 

Image: Drizzle

Drizzle Cacao Luxe Raw Honey: This all-natural, sustainably sourced, bee-friendly, allergen-free, Canadian-made honey has a chocolatey twist and a delicious chocolate-covered strawberry recipe. Plus, it’s made by a women-owned, certified B Corporation.

Pukka Love Tea: This soothing and fragrant tea will touch the heart of your beloved in more ways than one. Pukka is part of 1% for the Planet, Fair for Life certified, Soil Association organic certified, and B Corp certified.

Raaka Chocolate Valentine’s Day Collection: Choose from a variety of ethical and unique non-GMO, vegan, certified organic, and kosher treats to share with your beloved. Raaka crafts its single-source chocolate in small batches and practices transparent trade – its supply chain process is even integrated into its packaging. 

Ritual Chocolate Après Chocolate Bar: This 70% dark chocolate bar is infused with sparkling white wine and topped with raspberries. Best of all, the chocolate is vegan and ethically sourced, the packaging is fully recyclable, and the company is working toward net-zero and fully solar-powered goals. Also purchasable from impact-driven Canadian vendor The Better Good. 

Southbrook Wine Valentine’s Day Bundle: Canadian-made, this romantic bundle of organic wines and condiments is made by Southbrook Organic Vineyards, a company with numerous certifications, including Demeter, Ecocert Canada, LEED® (Leadership in Energy and Environmental Design), Sustainable Winegrowing Ontario, and VQA (Vintners Quality Alliance) for grape wines.

T.Kettle Loose Leaf Teas: Make your loved one a (heart)warming cup of certified kosher, vegan, organic, and 100% Fair Trade Strawberry Fondue Tea from T.Kettle, a values-driven company.

2. Pamper Them 

Gifts that feel good and do good.

Encircled Renew Sleep Mask: Help your loved one relax with this eco-friendly Tencel™ Lyocell and recycled polyester fleece sleep mask, made by a Toronto-based, certified B Corporation. 

Harlow Salty Soak Bath Salts: These vegan bath salts are made from Saskatchewan Red Salt, smell intoxicatingly of flowers, and come in a compostable pouch. Plus, Vancouver-based company Harlow sources from social enterprises like Hives for Humanity.

Image: Old Soul Soap Company

Old Soul Company Sweetheart Collection: Pamper your soulmate with this ethical and sustainable, all-natural collection, which includes its Be Mine soap, Be Mine heart-shaped bath bomb, Be Mine massage & body oil, tea light candles, and lip balm. 

Sequoia Soap Sets: Made by 100% Indigenous women-owned and -operated brand Sequoia, the Sweet Blends and Night Sky Four Soap Gift Sets are beautiful, sustainable, and ethically sourced.

Yukon Soap Wild Side Shave Soap: This sustainable, handcrafted shave soap is made by Indigenous-owned and -operated brand Yukon Soap, which is on a mission to make the world better by supporting economic diversification and empowering, nurturing, and elevating Northern Indigenous cultures, communities, and people.

3. Bring Them “Flowers”

Lasting gifts that serve as wonderful alternatives to classic perfumes and bouquets.

Image: Goodee

All Things Being Eco Organic Rose Geranium Bulk Essential Oil: This fragrant oil is Natural Organic Program (NOP) certified and sold by a purpose-driven BC-Based company that’s on a mission to make the world better through offering organic, ethically-produced, and locally-sourced products.

Goodee The Floral Kits: With this sustainable kit from B Corp certified Goodee, your valentine has everything they need to grow and shape their own bouquets. Plus, this kit supports multiple causes, including marginalized communities, gender advocacy, and community engagement.

Flowerink Plantable Tandem Love Greeting Card: You and your valentine can watch your love blossom with this plantable seed paper card, made from 100% recycled content. Plus, these cards are Canadian-made by a company that donates to health and environmental organizations.

Le Comptoir Aroma Love Pebble Essential Oil Diffuser Stones: These 100% natural heart and rose-shaped diffuser stones are made by a Canadian family-run business that uses recyclable and recycled materials, along with other eco-friendly practices.

Mala the Brand Candles: Check the classic romance boxes with bouquet or rosebud candles that are sustainably packaged and hand-poured in small batches by a Vancouver-based brand. Plus, a tree is planted for every candle purchased.

Recycled Ideas Pink Seed Paper Flowers Valentines Day Gift Box Set: These flowers are made from plantable seed paper and packaged in a box that can be used as a personal greenhouse. You can also find them on etsy.

Wild Coast Perfumes Floral Collection: Made with pure, all-natural, sustainably-harvested ingredients from Vancouver island, these perfumes smell beautifully of flowers and come in recyclable bottles with no plastic overwraps. Plus, $1 per every 50ml bottle sold in the perfumery goes to the Ancient Forest Alliance.

4. Get Them Ready for Date Night

Beautiful gifts that protect the beauty of the environment.

Image: Cheekbone Beauty

Cheekbone Beauty Sustain Lip Kit (Red): This gorgeous, low-waste, consciously-sourced lip kit is made by Cheekbone Beauty, a values-driven, Indigenous-owned and -operated, Certified B Corporation that’s part of 1% for the Planet and donates to multiple causes. Check out this guide for recycling its lipstick. 

Elate Refillable Cosmetic Cases: These fully customizable cosmetic cases are recyclable, made from bamboo, and sustainably packaged. Plus, Elate donates 2% of its profits to causes that share its values every year: 1% to social and 1% to environmental initiatives.

Luna & Rose Recycled Silver Heart Necklace: Ethically crafted, this heart-shaped necklace is made from recycled sterling silver by a company that is part of 1% for the Planet.

Treats Designs Tagua Valentine Heart Pendant: Made from sustainable tagua, with natural dyes and a tumble-until-they-shine method, these pendants are created by a BC-based artist. They are also available for purchase through sustainable, Vancouver-based Hemp & Company.

5. Spend Quality Time with Them

Want a truly zero waste alternative? Consider giving your valentine the gift of experience — because nothing takes the single out of single-use more than creating lasting memories. 

There are plenty of sustainable ways to engage in quality time with your beloved. For example, you could go for a picnic using sustainable items, such as beeswax food wraps, zero waste bamboo cutlery, and reusable storage bags, and have a beautiful, waste-free moment that has a truly positive impact.

***

Would You Be Our Valentine?

Are you engaging in purpose-driven efforts to make the world better? We (not-so-secretly) admire that. Contact us for a free marketing consultation. We would love to gift wrap your message and help deliver it to your audience.

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Impact Inspiration & Initiatives Sustainability Tips

Sparx’s Sustainable Gift Giving Guide: 25 Eco-Friendly and Zero-Waste Gift Ideas for 2022

‘Tis the season of giving, both to our loved ones and back to our communities. They say “it’s the thought that counts” when gifting, but for purpose-driven folks, seeing the 545,000 tonnes of annual waste generated in Canada during the holidays makes it hard to not feel like the Grinch.

Whether you’re looking for a zero-waste Secret Santa present or sustainable gifts for your family, we’ve researched a wide range of mostly Canadian eco-friendly products and other green gift ideas that will tie a ribbon on a year of circular efforts. Together, let’s go walking in a sustainable wonderland!

Candles 

Help make even the darkest evenings bright for your loved ones with these eco-friendly candles. 

EastVan Bees-Beeswax Candles: Crafted in Vancouver, these 100% beeswax candles are non-toxic and biodegradable. 

Mala the Brand Candles: Made of custom-blended coconut-soy wax, these paraben-free candles are biodegradable, toxin-free, come in recyclable packaging, and are hand-poured in Vancouver. Plus, for every candle purchased, a tree is planted. 

Siblings Candle Kits: Built on a “reuse, refill, relax” model, these candle kits enable you to repurpose and reuse containers by pouring candles yourself, again and again. Plus, these candle kits have 100% compostable packaging, are non-toxic and paraben-free, use coconut blend wax, and are carbon neutral.

Sequoia® Candles: Bring the outdoors in with these candles made from phthalate-free fragrance oils and essential oils in scents like sweetgrass and blackberry sage. Plus, they come in a reusable tin. Sequoia is a Proudly Indigenous brand that is 100% owned and operated by Indigenous women.

Stationery 

Rewrite traditional stationery gifts with these regenerative alternatives. 

Sprout Plantable Pens: Along with being sustainably made, sustainably sourced, non-toxic, and biodegradable, each of these pens contains seeds and can be directly planted in soil once the ink runs out. The seeds are drawn from an assortment of vegetable, flower, and herb seeds, making for a nice, zero-waste surprise.

Flowerink Greeting Cards and Paper: Illustrated and printed in Montréal, these unique greeting cards and paper products are made mostly from seed paper that is plantable/compostable, plus their packaging is zero-waste.  

Wisdom Supply Co. Weekly Planner: This zero-waste weekly planner is made from 100% recycled paper and plant-based inks and is shipped from a zero-waste, B Corp-certified fulfillment centre. 

Personal Care 

Gift these circular personal care products to make your loved ones feel pampered all season long.

Old Soul Soap Company Lip Balm: Canadian-made, these filler-free, all-natural lip balms are a zero-waste gift option that comes in plastic-free packaging. 

Etee Chewpaste Toothpaste: This chewable toothpaste ditches the plastic tube in favour of a reusable glass jar, providing a sustainable way to make smiles sparkle. 

The Yukon Soaps Company Soaps: Indigenous owned and operated, these handcrafted soaps are sustainably sourced and all-natural. With biodegradable plastic, reusable muslin, and other eco-friendly packaging, these soaps make for beautiful low-waste gifts. 

Nature’s Bodega Beard Care Box: Handmade in Vancouver, these beard care kits have all-natural ingredients, fully recyclable packaging, and no synthetic fragrances, making them a great eco-friendly gift option for the Movember participants in your life who opted not to shave come December.

Sisters Sage Bath Bombs: Made from all-natural ingredients, these delicious-smelling bath bombs from Sisters Sage, an Indigenous women-led company based in Vancouver, are vegan, palm oil/cruelty-free and come in reusable or recyclable packaging. 

Food & Drink 

These eco-friendly gifts are good for your body and good for the environment too.

Retea Sustainable Bubble Tea Kits with Reusable Cup: This Canadian company provides DIY bubble tea kits featuring a wide range of flavours, reusable bubble tea cups, straws and teaware, and recyclable and low-waste packaging. 

Susgrainable Banana Bread Mix: As seen in Make The World Better Magazine Issue 3, this banana bread mix is made from rescued spent grain produced by craft breweries, plus it’s low on sugar, full of protein and fibre, and loaded with flavour. 

Avanaa Vegan Chocolate: Canadian-made, this artisan chocolate is made from 100% natural and plant-based ingredients; supports farmers in Ecuador, Dominican Republic, and Colombia; and is packaged in recyclable paper. 

Salt Spring Coffee Holiday Bundle with Wooden Box: A featured company in Make The World Better Issue 1, Salt Spring Coffee is offering a holiday bundle that comes with sustainably shade-grown organic coffee, reusable mugs, and eco-friendly packaging, perfect for anyone who can’t live without their good cup of Joe. 

Pukka Teas: B Corp-certified and part of 1% For the Planet, Pukka teas are organically grown and fairly-sourced, come in sustainable packaging, and can be enjoyed in a plethora of flavours.

Stojo Cups: Portable, collapsible, and made with silicone that’s BPA-free and free of other toxic glues and chemicals, these reusable coffee cups and water bottles are safe and sustainable. 

Portable Collapsible Straw Kit: This metal straw kit is fully portable, reusable, and sustainable, keeping drinks plastic-free at home and on the go.

Apparel & Accessories 

Wrap someone you love in warmth with these sustainable clothing articles and accessories.

Hemp & Company Socks: Made from hemp, these socks are warm, sustainable, and produced by a BC-based brand. 

Anne Mulaire Fleece Clothing: Help the women in your life stay cozy with these fleece products from Anne Mulaire, a women-led, Indigenous business based in Winnipeg that puts sustainability and natural fibres at the forefront. 

GOGO Sweaters Zero-Waste Toques: This hand-knit, made-to-order toque is made from the scraps of sweaters in Canada. 

Kombi Balaclava: Have an avid ski or snowboarder on your list? This Canadian brand offers an adjustable balaclava made from 100% recycled polyester. 

rü Bags: Made from 100% recycled GRS certified fabric that’s OEKO-TEX Standard 100 certified, these lunch and tote bags are reusable, durable, and sustainable.

Rok Cork Leather Bags: Crafted from natural, sustainable, biodegradable cork, these bags are fashionable, functional, and good for the planet. 

While is great to buy eco-friendly gifts, it’s also important to think of the other parts of the gift-giving process. We recommend considering your environmental footprint while shopping — for example, walking or taking public transport to the store instead of driving — and wrapping your gifts in recycled, reusable, compostable, and/or upcycled materials.

Giftwrap Your Marketing with Sparx

Engaging in purpose-driven efforts to make the world better? The experts at Sparx can help package up your message and deliver it to your audience. Contact us for a free marketing consultation. 

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Impact Inspiration & Initiatives Sustainability Tips Work Life & Culture

Sparx’s Reimagined Secret Santa

It’s not a holiday get together at this time of year without a time-honoured tradition: the Secret Santa Gift Exchange. While we enjoy the act of giving, we had to come to terms with an inconvenient truth about these kinds of exchanges: many of us seldom keep our Secret Santa gifts. We believe that something as wonderful as the act of giving a gift shouldn’t come at the expense of the planet, so we started thinking about how we could iterate and improve upon this classic activity so that it aligns with our mission to make the world better, and came up with a solution.

For this year’s Secret Santa, Sparx is going sustainable all the way! All the gifts we’re giving are good not just for bringing a smile to our co-workers faces, but better for the environment too. 

Here’s how we reimagined Secret Santa to be more sustainable. We hope our experience will inspire you to jingle bell rock the boat for your own exchange!

How We Made Secret Santa Better

This year, Sparx has been laser-focused on waste-reduction efforts, from publishing the Circular Economy edition of Make The World Better Magazine to attending the Zero Waste Conference 2022 and celebrating Waste Reduction week. Sustainability is a vital part of making the world better, so we wanted to ensure our gift exchange would align with zero waste goals.

We kicked off our process by setting some ground rules. First off,  participants must only choose gifts that will either produce minimal to zero waste or will enable recipients to live more sustainably. Secondly, the gifts must fall within a budget of $20.

To ensure everyone could be involved, we selected a date and provided ways for gifters to mail their gifts, if unable to attend in-person. Then we set up our exchange on Elfster, a platform that allowed us to randomly and anonymously select our gift recipients in a totally paperless way. The platform also has a feature for making wishlists – a great way to ensure we pick gifts that are not only good for the environment, but will bring real personal value to our recipients.

Finding Mission-Aligned Gifts

While it might sound difficult to track down sustainable gifts for $20 or less, our research revealed a whole workshop’s worth of options. 

Compiling a few categories of eco-friendly items, such as items that replace single-use products, gifts made from recycled materials, items using recycled or recyclable packaging, and non-perishable goods, we launched our search.

We checked what was available at Vancouver-based eco-friendly shops, as well as products from Canadian vendors operating in both online and offline formats, and came up with a plethora of great ideas.

Leveraging this research, wishlists took shape and gift planning gained focus.

Green Gifts for $20 or Less

Here are some of the sustainable gifts we found for under $20.

  • Imperial Earl Grey Tea: All-natural and packaged in fully compostable bags and a recyclable box. Price: $14.85
  • Stojo – Jr. Bottle: Collapsible and made from safe silicone, this reusable bottle can be carried anywhere for sustainable hydration on the go. Price: $17
  • Bamboo Bottle Brush: This zero-waste brush is a great companion for reusable cups and bottles. Price: $9 

Package it all up in a sustainable way – using a recyclable box or tin, recycled wrapping paper, or a wooden trinket box – and you have a perfect, low-waste, eco-friendly gift.

Sparx Can Help You Get on Santa’s “Eco-friendly” List

Donning a green santa hat this year? If your organization is working to make a positive difference throughout and beyond this holiday season, the experts at Sparx can help amplify your impact and share your purpose-driven initiatives. Contact us for a free consultation. 

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Purpose-Driven Marketing Tips Sustainability Tips

How to Avoid Greenwashing Your Brand

With over two-thirds of North American consumers preferring sustainable brands today, it’s no surprise that many organizations are responding by prioritizing environmentally-conscious business practices, such as reducing carbon emissions, using recycled materials, or donating to related causes. 

This has given way to green marketing, which is essentially organizations’ efforts to shout how amazing their environmentalism is through their advertising. All good things to fight the climate crisis, right? 

Well, unfortunately, there is a growing trend of brands making unsubstantiated green marketing claims, which leads them to be under scrutiny for false or misleading information, known as greenwashing. This can lead businesses to lose money and customers, receive negative reviews, and even be the target for class-action lawsuits.  

While Kermit the Frog may think “it’s not easy being green,” we think implementing authentically green business practices isn’t an out-of-reach ambition. At Sparx Publishing Group, innovation and sustainability is at the forefront of the content we create to make the world better. Here are our three tips to avoid greenwashing and reap the rewards of implementing green marketing into your marketing strategy. 

Become a Truly Green Business

The first step to avoid greenwashing is to practice what you preach. Do your research and commit to becoming a green business for real. Not only will you be contributing to positive environmental change, but marketing your green practices can improve your stock performance and get more loyal, higher-paying customers, as discussed in this Barron’s article. 

For more information on sustainable business practices, check out our article. Once you have an idea of ways you can make the world better, learn about setting SMART goals in cause marketing, including SMART goals examples. You can also harness the power of technology and social media to do good. 

Get Your Business Tested and Certified

Before you go to market with your green product, it’s advised to get your product certified. CSA Group is a Canadian standards organization “dedicated to safety, social good and sustainability” that can evaluate your product and, if approved, give you a sustainability mark, which will set you apart in the marketplace. 

As well, any buildings you operate can be evaluated with green building certifications. Becoming a B Corp (Benefits Corporation) is another excellent seal of approval to prove to customers you reach the highest standard of social and environmental performance.  

Communicate Your Sustainable Efforts to Customers

While it can be tempting to look better on paper, it’s worse to be discovered fraudulent or misleading. Communicate your sustainable efforts in an accessible, honest, and repetitive way for your customers and stakeholders. 

For example, this study found that Timberland, a United States-based manufacturer, sticks labels that resemble nutrition facts onto their product boxes. These labels list information regarding the company’s environmental practices, such as their environmental footprint, number of trees they’ve planted, and the total of their renewable, organic, and recycled material in their products. 

We’re Here to Help You

Sparx Publishing Group is a full-service marketing agency creating content to make the world better. If you need help with making a real, positive impact without greenwashing your brand, reach out to Sparx here.