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Foresight Canada: Accelerating Canada Toward Net-Zero

Climate change is a global issue that requires major collaboration. Finding strong teammates to help cleantech companies scale and enact the solutions that will accelerate our way to a cleaner world is no small task. 

Foresight Canada is committed to sparking change by championing the commercialization and adoption of Canadian cleantech innovation. We spoke with Jeanette Jackson, CEO, about this organization’s bold goals and extensive efforts to accelerate climate innovation and propel Canada to the forefront of the global cleantech stage.

Jeanette Jackson, CEO of Foresight Canada.

Tell us about Foresight Canada’s mission.

Foresight is Canada’s cleantech accelerator. Our audacious goal is to see Canada become the first G7 nation to achieve net-zero. 

Our programs and initiatives are focused on three strategic priorities: Acceleration, Adoption, and Ecosystem Development.

Foresight’s flagship Acceleration programs help entrepreneurs commercialize their clean technologies, and prepare for adoption and export. Through mentorship, education programs, investor introductions, and networking events, we help cleantech ventures get to market faster. Our programs have helped more than 870 companies validate, commercialize, and scale their cleantech solutions. Those companies have gone on to create more than 7,040 green jobs for Canadians, equaling more than $2 billion in economic impact for Canada.

We also run Innovation Challenges that connect industry or governments facing sustainability hurdles with market-ready cleantech solution providers. So far, we have successfully run 52 Innovation Challenges which have resulted in the removal of nearly 69 Mt of greenhouse gas (GHG) emissions from the atmosphere.

Through all of our activities, we are focused on growing a comprehensive Canadian cleantech ecosystem. Tackling climate change requires teamwork and collaboration across sectors, and Foresight is committed to bringing together a national network of changemakers that will accelerate Canada’s path to net-zero.

What inspired you/your co-founders to start your organization?

Foresight Canada was founded in 2013 by a group of passionate cleantech professionals who recognized the increasing challenges climate change would pose to Canada and the rest of the world. 

I initially joined as an Executive in Residence in 2015, directly working with ventures to support their growth. Since then, I have been consistently inspired by the many innovators and entrepreneurs who have utilized Foresight’s programs and initiatives to develop solutions to mitigate the effects of climate change. Now, I and the team at Foresight are driven by the vision that Canada will be a global leader in deploying climate solutions, inspiring other nations to follow our path to net-zero.

What were some of the challenges your founders encountered?

As a non-profit, the biggest challenge we face is the volume of demand for our programs and services, while trying to work within the means of our budget. The team at Foresight works on many projects “off the side of their desks,” all of which we consider to be critical to Canada’s net-zero transition. We are a passionate group, entrepreneurially-minded, and strive to go the extra mile to drive Canada towards a greener future.

Within Canadian cleantech, there is both a need for capital support and for programming that drives domestic demand. At Foresight, we’re working to address these challenges through investor-related programming, such as Investor Readiness workshops, investor matchmaking, and curated pitch events. But to reach our audacious goal, more capital and support needs to be injected into Canada’s cleantech ecosystem. This could come in the form of additional project funding, other non-equity based capital structures, or streamlined procedures to propel the cleantech sector forward.

From our experience working directly with growing cleantech ventures, this type of support could go a long way in mitigating the challenges we, and the greater Canadian cleantech ecosystem, continue to face.

What do you consider to be Foresight Canada’s biggest success?

In June 2022, Foresight-supported cleantech ventures collectively reached unicorn status, raising over $1 billion in capital. Not only is this a major achievement for Foresight, but it also shows the strength of Canada’s cleantech sector and the opportunity for Canadian leadership on a global cleantech stage. Shortly after we reached this milestone, we saw BC-based cleantech venture, Nexii, become the fastest Canadian venture to reach unicorn status on their own. It’s clear the sector is accelerating rapidly, and we expect it to grow exponentially over the next several years.

Foresight is directly supporting this growth through curated investor matchmaking events, regular investment preparedness workshops, investor showcase events like our Foresight 50 initiative, and pitch opportunities like our Demo Day events.

Securing investments, especially at the early stage, is a major barrier facing many Canadian cleantech entrepreneurs, and a challenge we need to overcome if we are to position Canada as a long term leader in supplying solutions to the global transition. To see our alumni companies’ economic impact pushed into the billions is indicative that we are on track to do just that.

What makes your organization unique?

At Foresight, we recognize that innovation can’t exist in a vacuum. That’s why we’re focused on bringing together innovators, investors, industry, governments, and academia (our Helix 5 partners) to build the most efficient and effective path to net-zero.

We combine learning programs, world-class matchmaking events, investor introductions, insightful ecosystem reports, and industry challenges with ongoing alumni support to help Canadian ventures through every stage of their journey, from ideation through commercialization.

We have made unprecedented progress in supporting and growing the Canadian cleantech ecosystem. The track record of our alumni companies is proof of our ability to validate, commercialize, and scale market-ready solutions and innovations.

How do you feel your organization makes the world better?

Through our acceleration programs, innovation challenges, and ecosystem building, Foresight is playing a crucial role in carving the country’s path to net-zero.

Since 2016, our programs have supported ventures to reduce a projected 68.9+ Mt of GHG emissions – the equivalent annual emissions of 2,000 jumbo jets.

We are very proud to have played a role in the removal of those emissions and to support cleantech ventures that are bringing world-changing innovation to the global stage, but we know we have a long way to go to achieve a net-zero economy. We are confident that the ventures we support, through our Innovation Challenges and Acceleration programming, will continue to deploy their climate solutions around the world to leave a better future for generations to come.

We are strategizers, ecosystem mappers, and partnership builders enabling Canada to win the net-zero race.

How can capital be used as a force for positive change?

Last year, Foresight completed a national survey of cleantech ventures, who identified raising capital as one of the biggest areas of support needed to grow and scale their innovation. In response, Foresight launched our Investor Readiness workshops to educate our ventures on how to prepare and pitch their solutions to investors. We also ramped up our efforts to plan and host matchmaking events, like our Foresight 50 initiative, that facilitate connections and often result in partnerships, pilot opportunities, and the deployment of capital. Last year’s Foresight 50 companies went on to collectively raise $593 million in capital support to help propel their cleantech solutions forward.

Cleantech investments such as this accelerate the commercialization and scaling of critical technologies. Once these technologies are deployed, they can demonstrate value to new investors and clients, creating a cycle of increasing support for the cleantech ecosystem.

Through increased capital investments into Canadian cleantech innovations, we can reduce emissions around the world with made-in-Canada solutions, potentially mitigating the worst effects of climate change.

Tell us about Foresight Canada’s goals.

When the Group of Seven (G7) announced their collective commitment to reaching net-zero carbon emissions by 2050, Canada might have been perceived as an emissions reduction underdog. But don’t underestimate our determination. This bold goal is driving our country’s climate change policies and targets, and it’s inspiring our work at Foresight Canada.

The climate challenge crisis has come into acute focus over recent years. As outlined in our new annual report, our team has stepped up our commitment to accelerate the commercialization and adoption of Canadian cleantech innovation. We significantly increased our reach and impact on all metrics – helping more cleantech ventures raise more capital, generating more revenue, piloting with more customers, and creating more green jobs.

Drawing on this momentum, we will continue to relentlessly drive cleantech adoption through collaboration with our Helix 5 stakeholders. It will take a massive effort and a whole lot of teamwork, but we cannot afford to step back from the challenge of preserving a livable future for generations to come.

The 2022 BC Cleantech Awards hosted by Foresight Canada. In March 2023, Foresight will be hosting BC and Alberta Cleantech Awards events recognizing cleantech innovators in these provinces that are accelerating Canada’s net-zero transition.

Are there any upcoming initiatives or projects you’d like to share?

In spring 2023, we are hosting our 3rd annual BC Cleantech Awards, recognizing the Canadian innovators, educators, associations, and companies that have the biggest impact on our growing net-zero economy in these provinces. This year, we are excited to be expanding the recognition event series to Alberta, hosting our inaugural Alberta Cleantech Awards in late Spring 2023. Celebrating and gathering regionally allows us to connect our Helix 5 stakeholders to increased exposure and collaboration within the Canadian cleantech ecosystem.

At a time when climate concerns are reaching all-time highs around the globe, it’s never been more important to recognize and celebrate the Canadian cleantech ventures that are moving the needle towards net-zero. Calls for nominations will open in early 2023.

What do you most want people to know about Foresight Canada?

Climate change is an urgent problem that can’t be solved by a single solution. Overcoming this challenge will require unprecedented international collaboration between innovators, industry, investors, government, and academia. Recognizing this early on, Foresight endeavoured to become so much more than an accelerator. We are strategizers, ecosystem mappers, and partnership builders enabling Canada to win the net-zero race. And, we will be the catalyst for the critical collaboration needed to drive Canada to net-zero.

How can people help or contribute to your organization’s mission?

As ecosystem connectors, we’re always looking for new collaborators and community members to move Canada on the path to net-zero. Join our dedicated Community of Innovators Slack channel, follow us on LinkedIn and Twitter, and visit foresightcac.com for more information.

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Coast Capital Savings: Helping Communities Thrive

We all aspire to lead better lives, yet financial insecurity feels like a bigger threat than ever to achieving that goal. Coast Capital Savings, a BC-based financial co-operative with social purpose at the heart of everything they do, aims to deliver financial services to its members so that they can live the real life they want.

We spoke with Erin McKinley, Senior Manager, Public Relations, about how Coast Capital connects communities with the capital and partnerships they need to thrive and seeks to lead by example when it comes to aligning purpose with business practice. 

Tell us about Coast Capital Savings’ mission.

Coast Capital is a financial cooperative with a mission to improve the financial potential of every person, partner, and community we impact. A proud Certified B Corporation, we’re guided by our social purpose of building better futures together. We look at everything we do through the lens of how we can help our 600,000 members, our employees, and communities.

We believe every Canadian deserves a financial partner who cares how things turn out. With our 80-year legacy of unlocking financial opportunities, we provide trusted and personalized advice, along with a broad suite of banking products and financial services that enable our members to save, spend, and invest with confidence at every stage in life.

What inspired your founders to start your organization?

Coast Capital has long been committed to championing people. Our roots stretch back to the mid-20th century, with the founding of one of BC’s earliest financial cooperatives. Our legacy organizations were created in the wake of the Great Depression, at a time when banks weren’t accessible and securing a loan was difficult.

Today, we continue to see that not every person has the same opportunity to thrive. Canadians are working harder than ever to get ahead, yet they’re facing record debt levels, income instability, and struggling to access what they need to thrive. Leveraging our roots, core values, and expertise, and driven by our social purpose, we’re determined to be a catalyst for the kind of meaningful change that uplifts our members, employees, and communities.

What were some of the challenges your founders encountered?

Concerned about the uncertain financial future following the Great Depression, when money was hard to come by, groups of credit union pioneers on British Columbia’s Vancouver Island, neighbouring Gulf Islands, and the Greater Vancouver cities of Richmond and Surrey formed small financial co-ops focused on helping their neighbours and colleagues obtain the financial assistance they required to better their lives.

These legacy credit unions, which would later contribute their DNA to Coast Capital, were eclectic groups of everyday citizens – farmers, fishers, meat packers, military and factory workers, telephone and civic employees, parish congregations, and white-collar professionals – all working to get ahead.

Determined to make positive change, these groups found innovative ways to pool their resources and provided their members with much-needed financial help.

What do you consider to be Coast Capital Savings’ biggest success?

At Coast Capital, the success of our members, employees, and communities is our success. As Canada’s largest federal financial cooperative, we have a legacy of unlocking financial opportunities, providing trusted and personalized advice and a broad suite of innovative banking products and financial services that enable our members to save, spend, and invest with confidence.

By embracing a social purpose business model, we’re setting the standard for making positive social contributions. We integrate our purpose of building better futures for Canadians into our day-to-day operations and across every dimension of our business.

We are also consistently working to meet broad ESG-related goals, which align with and are guided by our social purpose. Continuing to meet these goals has contributed to our status as a Certified B Corporation – a global movement advocating for a more inclusive, equitable, and regenerative economic system – since 2018.

As a part of these goals, we invest 10% of our bottom line into our communities each year – totaling almost $90 million over the past two decades.

We’re also deeply committed to the success of our employees and making our financial cooperative a great place to work. Coast Capital is a platinum member of Canada’s Best Managed Companies, one of Canada’s Most Admired Corporate Cultures, and a BC Top Employer. 

What makes Coast Capital Savings unique?

As a federal financial cooperative, all Coast Capital members are owners. The success of our members is our top priority. 

We believe that creating a better life for yourself shouldn’t be a dream. A better home, your own business, a little cash left over each month – these are all things that should be within reach. At Coast Capital, we’re helping our members with their real goals and challenges so they can live the real life they want. If it matters to you, it matters to us, because we care how things turn out.

How do you feel your organization makes the world better?

Our society faces big challenges that require big solutions and we know that achieving real and lasting change cannot be done alone. Through partnering for social purpose impact, we believe that we are achieving real, lasting change together.

At Coast Capital, partnering for social purpose impact includes:

  • Partnering with other leaders in the global movement to build inclusive, equitable, and regenerative economies.
  • Annually reinvesting 10% of our budgeted bottom line back into the communities where we work, live, and serve in support of building better futures for all Canadians. These investments are focused on partnerships with community service providers to develop programs and services that address barriers to equitable access to education, employment, and financial advice.
  • Our commitment to Equity, Diversity and Inclusion, as set out in our five-year strategy that outlines our sustained, proactive, and urgent steps to advance financial inclusion and social justice.
  • Our Net-Zero Banking Alliance commitment. As a member of this global, industry-led initiative, we are accelerating efforts to address climate change and achieve net-zero emissions by 2050.

How can capital be used as a force for positive change?

Social purpose businesses leverage all facets of their business as a force for change, including mobilizing capital across the business in ways that help advance their purpose and the impact they want to create. Everything from selecting partners and suppliers that are values-aligned to investing in technology and innovation helps to drive positive outputs for all stakeholders. 

We strongly believe that capital can, and should, be used to propel partnerships that drive real, tangible change in our communities. Social purpose is a collaborative practice that requires organizations to come together, work together, and share openly. No organization can solve society’s biggest issues independently and partnership is key to moving the needle on solutions.  

Tell us about Coast Capital Savings’ goals.

We are currently working to execute our five-year strategic Social Purpose Impact Plan. The plan outlines how each part of our business will work to achieve our vision and drive our shared social purpose. 

In order to advance our work, we are focused on three pillars:

  • Build and champion more equitable and inclusive employment.
  • Support Canadians with more equitable access to education and training.
  • Deliver financial tools, education, and advice for all.

You can read more about the work we are doing by visiting our website.

Are there any upcoming initiatives or projects you’d like to share?

We are particularly excited about and proud of our partnership with BC-based community resource society, DIVERSEcity, who helps newcomers and diverse communities as they settle in Canada. 

Coast Capital and DIVERSEcity have partnered to bring to life a program that supports skilled newcomer women as they navigate the credentialing and recertification process which is key to their settlement journey and to driving their earning potential. It is a powerful example of the impact that comes with partnerships.

What do you most want people to know about your organization?

Research indicates that growing income inequality in Canada negatively affects individuals, families, society, and the economy. By embracing a social purpose business model, we’re focusing on building meaningful solutions and using our products, people, partnerships, supply chains, capital, and influence to accelerate positive impacts for our members, employees, and communities

How can people help or contribute to Coast Capital Savings mission?

One way that each of us can contribute to building a better future is to give back to our communities – whether that be helping a neighbour, volunteering with a local community organization, or donating to a cause you care about.

You can also lean into your values through the businesses you support by “voting with your dollar,” –  spending your money on products and brands whose practices align with your values, which extends to where you save, invest, and grow your money. Credit Unions, like Coast Capital, are owned by their members and are, in many ways, the original social purpose businesses, founded on values and established to meet the needs of their members and communities. 

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Black Opportunity Fund: Supporting Black-led Businesses

Coming together as a community is an important and necessary step to ending systemic racism. The Black Opportunity Fund takes collective action a step further by improving the lives of Black communities through game-changing grants, partnerships, and financial support of Black-led businesses.  

We spoke with one of Black Opportunity Fund’s founders and member of the Board of Directors, Dennis Mitchell, and Executive Director, Craig Wellington, about how this Canadian charitable organization is leveraging capital to dismantle racism and disrupt ineffective funding practices.

Tell us about Black Opportunity Fund’s mission.

DM: The Black Opportunity Fund is a community-led registered Canadian charitable organization, whose mandate is to help dismantle the impacts of anti-Black racism by establishing a sustainable pool of capital to fund Black-led businesses and Black-led not-for-profits and charities, in order to improve the social and economic well-being of Canada’s Black communities.

What inspired you/your founders to start your organization?

DM: The project first began as a conversation among Black professionals about how best to serve the community, but in the wake of the killing of George Floyd, Ahmaud Arbery, and Breonna Taylor, organizing efforts accelerated. 

The Black Opportunity Fund is supported by a growing number of influential members within the Black Canadian business community from industries including technology, banking, capital markets, life sciences, marketing, and human resources. The Black Opportunity Fund continues to form alliances across the country with like-minded professionals and philanthropists.

What were some of the challenges you/your founders encountered?

DM: The usual challenges that come with an initiative such as this – awareness and skepticism at first, quickly followed by an almost suffocating enthusiasm that threatened to dilute and divert our strategic focus. 

The biggest challenge for us has been marshalling volunteers and potential partners into Black Opportunity Fund initiatives that strategically and sustainably address the needs and concerns of the Black community.

What do you consider to be Black Opportunity Fund’s biggest success?

DM: We don’t have one biggest success – the Black Opportunity Fund is not that type of organization. Our goal is to eliminate the impact of anti-Black racism, which is the denial of opportunity to Black Canadians. 

Recent successes include partnerships with SickKids, Facebook, TD, BMO, CIBC, NBF, DoorDash, UBC, and others to bring needed funding to the Black community. We have had a positive impact on Black entrepreneurs and in the areas of Black healthcare, education, and with Black students. This is what we are here for. 

CW: I believe that being able to deliver grants to Black-led businesses and Black community organizations so early in our organization’s history and to hear from the recipients about the impacts they are able to have in advancing their organizations and improving socio-economic outcomes in their communities, was truly inspiring and filled all of the Black Opportunity Fund family with immense pride.

What makes your organization unique?

CW: Black Opportunity Fund’s guiding principle, “for the community, by the community,” is rooted in the understanding that investments made into our communities, especially at scale, have not historically been Black-led and are rarely implemented with adequate consideration to the unique challenges of Black communities. BOF represents a new and world-leading paradigm in the fight to end anti-Black systemic racism in Canada. 

With a vast ecosystem of partners, extensive connections to Black communities, and unparalleled organizational expertise in growing and leveraging capital, Black Opportunity Fund is uniquely positioned to support Black-led charities and nonprofits that serve Canada’s diverse Black communities and scale Black businesses.

How do you feel your organization makes the world better?

CW: Black Opportunity Fund believes that Canada’s Black communities are a powerful investment, who provide a priceless return: we see our children and our children’s children thriving in a Canada that recognizes them for their incredible potential and awards them with the opportunities they deserve. And, by ensuring equitable access to opportunity for Black Canadians, we help to increase socio-economic outcomes for Canada as a whole.

How can capital be used as a force for positive change?

CW: There has been long standing underinvestment in Black communities. We address this by delivering sustainable and needs-informed capital streams, managed by Black people for the benefit of Black organizations, which disrupt ineffective and disempowering contemporary funding practices.

Tell us about Black Opportunity Fund’s goals.

CW: To develop a truly community driven, Black-centred approach to dismantling systemic barriers to accessing capital faced by Black Canadians, so that Black communities across Canada are prosperous, healthy, and thriving.

Are there any upcoming initiatives or projects you’d like to share?

CW: The Black Opportunity Fund just launched the Black Business Loan Program for Black entrepreneurs who have been unable to secure funding to-date through Canadian financial institutions. Black entrepreneurs may be eligible to apply for loans in the range of $10,000 to $50,000.

This new initiative is part of a $10 million, five-year commitment from TD Bank Group announced in September 2021, which is the largest contribution ever in Canada to a Black-focused, Black-led, and Black-serving organization. 

Black Opportunity Fund also recently partnered with SickKids Hospital and Walmart Canada to improve health outcomes for Black Canadian children affected by sickle cell disease. Through this partnership, the Black Opportunity Fund established a Sickle Cell Disease Patient Amenities Fund at SickKids, to help Sickle Cell Disease patients and their families with costs not covered by the government. The grant also supports easier and safer access to at-home medication via a SickKids-developed technology called a “capsule shredder,” which will be distributed free of charge to children being treated for Sickle Cell Disease through all 13 children’s hospitals across Canada over the next five years. 

What do you most want people to know about your organization?

Black Opportunity Fund is community led, community focused, and committed to helping dismantle the impacts of anti-Black systemic racism. 

How can people help or contribute to Black Opportunity Fund’s mission?

Visit the Black Opportunity Fund website and go to “donate.” Organizations seeking to develop partnerships with BOF can reach out to the Black Opportunity Fund through our contact information.

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Circular Economy Leadership Canada: Advancing Innovation

From implementing zero-emission transportation to banning single-use plastics, Canada is at the forefront of environmentally-conscious initiatives. Yet, even with advocates and industry leaders paving the way, there is still a knowledge gap about a game-changing model of production and consumption: the circular economy. 

The Circular Economy Leadership Canada (CELC) is working to bridge this awareness gap to advance the circular economy in Canada. We spoke with Paul Shorthouse, Managing Director of CELC, about being a “network of networks” for circular economy innovation.

Tell us about Circular Economy Leadership Canada’s mission.

Circular Economy Leadership Canada (CELC) is uniquely positioned as a multi-sectoral, national organization dedicated to advancing the circular economy in Canada. CELC is working to connect Canada’s circular economy community and serves as a bridge to similar networks around the world. We provide thought leadership, technical expertise, and collaborative platforms for accelerating systems change and the transition to a low-carbon, circular economy in Canada.

What inspired you/your founders to start your organization?

The Circular Economy Leadership Canada initiative is a project of The Natural Step Canada, a non-profit charity based in Ontario focused on creating a more sustainable future through effective systems change and social innovation. CELC was officially launched in 2018 at the G7 Oceans Partnership Summit in Halifax and was originally made up of a small number of corporate leaders, non-profit think tanks, and academic researchers. This group was part of an earlier Ontario-based Circular Economy Lab that was largely focused on eliminating plastic packaging waste and pollution. 

What were some of the challenges you/your founders encountered?

The key issues we’ve faced include the low level of awareness among businesses, governments, and the public in terms of the circular economy and its benefits for Canada, as well as the fragmented and siloed nature of our supply chains. These are two areas we are working to address: raising awareness about what the circular economy is and its benefits and acting as a cross-sector platform to create systems change.

What do you consider to be Circular Economy Leadership Canada’s biggest success?

One of our greatest successes was the launch of the Canada Plastics Pact (CPP) in January 2021. Circular Economy Leadership Canada acted as an incubator to form and launch this network that now consists of more than 90 key stakeholders across the entire value chain in Canada, focused on creating a circular economy for plastics packaging in the country, including its roadmap to 2025.

What makes your organization unique?

We currently have more than 45 partners across Canada coming from all sectors and regions, as well as a handful of international partners, with CELC acting as a “network of networks.” CELC is dedicated to bringing value to our partners by filling existing gaps in the marketplace and supporting efforts to accelerate the transition to a circular economy in Canada. 

We do this by serving as a national hub that connects people to the knowledge, networks, and opportunities to help achieve circular innovation; fostering constructive dialogue between government and industry on critical issues where collaboration is key to the system transition required to achieving circularity; making the business case for new approaches by shining a light on corporate leadership and circular innovation; championing a national circular economy strategy and a coordinated innovation ecosystem; and accelerating circular economy transitions in key sectors through our Circular Economy Solutions Series, focused on taking advantage of opportunities and tackling the barriers.

How do you feel your organization makes the world better?

We’re hyper-focused on the circular economy which addresses our planet’s triple environmental crises: climate change, biodiversity loss, and pollution. The circular economy model leverages actionable business strategies to eliminate waste and pollution from our economy, reduce the demand on our ecosystems and natural resources by keeping materials and resources in use for as long as possible, and regenerate nature in the process. 

Tell us about Circular Economy Leadership Canada’s goals.

Our goal is to advance a circular economy in Canada across all sectors and supply chains, enhancing innovation and improving the competitiveness of Canada’s economy over the long term.

Are there any upcoming initiatives or projects you’d like to share?

Circular Economy Leadership Canada’s work is carried out through our Solutions Series work streams where we have a number of projects underway in areas that include plastics, food systems, metals and minerals, construction and built environment, and finance. You can find more at circulareconomyleaders.ca/solutions-series/ 

As one example, CELC has recently launched a project in collaboration with BOMA Canada, Pacific Institute for Climate Solutions (PICS), CSA Group, and others from the real estate sector exploring the use of circular strategies to extend the life of existing buildings – including innovative leasing and renovation – and, in turn, preserve the embodied carbon found within buildings. 

What do you most want people to know about your organization?

To advance the circular economy in Canada, we must work together in partnership to create the systems change we need. Through our collaborative approach and CELC’s platform for convening, we can accelerate the opportunities and tackle the barriers together.

How can people help or contribute to Circular Economy Leadership Canada’s mission?

We welcome organizations to join our network as Circular Economy Leadership Canada Partners, investing in the work streams we have underway, establishing the business case for action, and helping to communicate the benefits and advantages for Canada in transitioning to a more circular economy.

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Textile Lab for Circularity: Weaving a Circular Solution

No shirts, no shoes, no service. Clothing is essential for survival and navigating modern society; however, the shirts on our back have also evolved to be emblems of our status and reflect our unique personalities — all great qualities until it’s time to retire that novelty souvenir t-shirt we wore once as a joke. 

The Textile Lab for Circularity is fighting fashion and textile waste in Canada through extensive research and collaboration with industry players. We spoke with Megan Bourassa, Impact Strategist & Project Manager, to learn more about the Textile Lab for Circularity’s fashion-focused initiatives in the circular economy space.

Networking at the first in-person social innovation lab on textile waste, in 2017.

Tell us about Textile Lab for Circularity’s mission.

The Textile Lab for Circularity is a social innovation lab connecting unlikely allies across Western Canada to divert fashion and textile waste from landfills and move the industry toward circularity. We envision a thriving circular textiles economy in British Columbia by 2031. 

We believe that collaboration is key to making the circular economy a reality, and we strive to build the spaces for strategic cross-sector connections and industry clusters to form and flourish. 

What inspired you/your founders to start your organization?

While facilitating a social innovation lab for the hospitality industry in 2015, our founder Sara Blenkhorn witnessed the severity of the textile waste problem. She saw that textile waste resulted from almost every stage of the product life cycle, with no comprehensive, scalable solutions to divert this waste from the landfill. Folks working on solutions were isolated from each other, and she saw an opportunity to bring them together to make more progress, faster. 

She launched the first textile-focused lab through her consulting firm Leverage Lab. This two-year interactive lab program resulted in a whitepaper that mapped the flows of textile waste in Metro Vancouver and identified leverage points to take action. 

The first lab identified that in Metro Vancouver alone, upwards of 22,000 tonnes of textiles make their way to landfills annually. We also know that approximately 95% of this landfill waste is repairable, reusable, or recyclable, showing a large opportunity for the circular economy. This opportunity is what inspired Sara to start the Textile Lab for Circularity. 

What were some of the challenges you/your founders encountered?

There are a few challenges we’ve encountered and continue working on, including pivoting from in-person programming to 100% online due to the pandemic; pivoting to the changing needs of the industry during this turbulent time, thus redesigning our offerings to work for companies that had pivoted away from long-term climate and waste prevention strategies to short-term pandemic mitigation; and minimizing Textile Lab for Circularity added-value activities to extend the lifetime of our initial funding save money. 

As well, there are some challenges we’re encountering on an ongoing basis, including juggling the back and forth between the industry needing regulation and legislators waiting for the industry to take the lead. 

And more recently, we have seen an emerging need in our networks for reshoring textile/fashion production due to unstable supply chains. However,  there are gaps in the workforce and infrastructure to make that a reality at the moment.

What do you consider to be Textile Lab for Circularity’s biggest success?

Our biggest success since our official formation in 2019 is our massive pivot that led to producing our now-annual Building Your Circular Strategy Workshop

From 2017-19 we partnered with Vancity, The City of Vancouver, Metro Vancouver, and the Vancouver Economic Commission to convene 25 businesses and organizations from textiles-related sectors to collaborate on the issue of regional textile waste. We mapped the regional textile system through participant and network interviews and secondary data sources, and we produced the whitepaper, Unravelling the Problem of Apparel Waste in the Greater Vancouver Area. This study revealed a systems map of apparel waste flows in the Lower Mainland, establishing critical baseline data. This foundation positions us well to identify and act on opportunities that disrupt the conventional take-make-waste process.

The Textile Lab for Circularity was formed as a result of this whitepaper and its five leverage points for systemic change: increasing industry collaboration, investing in circular fibre development, educating consumers, levelling the playing field, and, ultimately, making circular fashion business models mainstream.

We designed and began marketing a Phase 2 lab in the winter of 2020 to take serious collaborative action on the leverage points that the whitepaper identified; however, COVID-19 disrupted this plan. Unfettered, we performed an in-depth analysis of the leverage points and the emergent needs of the industry. We determined that our lab model could be parsed out into two phases: an educational workshop to level the playing field and tangible pilot projects down the line. 

As a result, we successfully recruited and guided nine organizations through our new educational program and are now gearing up for a second cohort. 

What makes Textile Lab for Circularity unique?

We act like mycelium around the complex systemic issues of textile waste, transmitting knowledge, connections, and resources between key nodes when they wouldn’t otherwise relate. We believe that by breaking down silos in this highly-competitive industry and open sourcing key research and resources, we can move the whole industry further, faster. 

We also employ the science-based Framework for Strategic Sustainable Development, grounding our programs in a holistic methodology that accounts for the long-term well-being of both people and planet. This helps us guide the industry toward addressing the root problems, rather than implementing band-aid reactionary strategies. 

The first cohort of the Textile Lab for Circularity’s virtual Building Your Circular Strategy program, launched in October 2021.

How do you feel your organization makes the world better?

Our organization is composed of sustainability experts with deep experience in education and facilitation. We make the world better by championing collaboration in an increasingly competitive world. By creating safe spaces for exploration, open conversation, and sandboxes for play, we are able to spark ideas and partnerships otherwise inaccessible. 

We also aim to facilitate and normalize the open sourcing of key research to move the industry forward together.

Tell us about Textile Lab for Circularity’s goals.

As mentioned, we aim to create a thriving circular apparel industry in British Columbia by 2031. To get there, we are focused on taking action on these five leverage points designed to catalyze systemic change: 1) increase industry collaboration in the collection, sorting, recycling, and design for the environment; 2) invest in circular fibres development, recycling technology, and collection infrastructure; 3) educate consumers, designers, and brands about their role in a zero-waste fashion future; 4) set a level playing field that supports the reduction of apparel waste; and 5) make circular fashion business models mainstream. 

Are there any upcoming initiatives or projects you’d like to share?

One project we’d like to share is our upcoming landmark research project, the Roadmap to Textile Recycling in Western Canada. This roadmap is a cross-sector study engaging folks from government, industry, non-profit, academia, and funding to forge a path through the complex ins and outs of making scalable textile recycling in Western Canada a reality. 

The second initiative we’d like to share is gearing up for the second cohort of our one-of-a-kind Building Your Circular Strategy program. This four-session training is designed to spark circular strategies for long-term resilience in BC’s fashion and textile organizations. Together, we help companies understand their current system, set a circular mission, and develop a custom plan for embedding circularity into their business model. Teams will leave with their own internal Circular Strategy and the confidence to implement and communicate it internally and externally.

What do you most want people to know about your organization?

We truly believe that the future is collaborative. Together, we have the know-how, the resources, and the passion to make the apparel industry circular. As a non-profit organization, we are not driven by money but rather by the quality of the connections we facilitate. We measure our success on impact — all the way from individual conversations to systemic shifts.  

How can people help or contribute to Textile Lab for Circularity’s mission?

Non-profit, laser-focused Social Innovation Labs like ours are a key ingredient in catalyzing and accelerating innovation. We realize this is still a new concept to many, so please join us, support us, and amplify our work!

Some ways to get involved is to join or sponsor one of our programs, subscribe to our newsletter, and follow us on social media at @textilelabforcircularity.

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Circular Rubber Technologies: Re-Tiring Rubber Waste

The oil and gas industry may be known for its controversial environmental footprint, but part of this impact may be where you’d least expect: rubber tire waste. Once a site is done with any fracking and drilling, leftover equipment is often left behind to waste away. 

Circular Rubber Technologies (CRT) saw this issue and decided to do something – or should we say some tonnes — about it. We spoke with Maartje van der Sande, Co-Founder & CEO, about repurposing end-of-life mining tires and reducing their waste in the process.  

This photo shows how large off-the-road (OTR) tires are.  By processing one of these tires, we expect to generate a revenue of roughly $4,000 and save around nine tonnes of CO2 emissions. From left to right: Talia Hoffman, Maartje van der Sande, and Bram van den Berg.

Tell us about Circular Rubber Technologies’ mission.

Circular Rubber Technologies’ purpose is to turn the world’s waste streams into value, and we are on a mission to redirect at least 300,000 end-of-life mining tires from landfills through the production of 1 million tonnes of our rubber reclaim product. In doing so, we’ll reduce CO2 emissions by 3 million tonnes and generate CA$1 billion revenue.  

What inspired you to start your organization?

After over a decade in the oil and gas industry, I decided it was time to start focusing on making the world a better place instead of contributing to projects that had a negative impact on future generations.

I got involved in several projects which led to a realization that most mining companies bury their end-of-life mining tires on site. If you have ever seen one of these giant tires, you’d understand that burying thousands and thousands of these tires would have a huge environmental impact. 

I also learned that there are roughly 20 million tonnes of virgin rubber being used every year to make new tires. These two facts and the huge disconnect between tire waste on one end and the need for raw materials to make new tires on the other end sparked the idea for Circular Rubber Technologies and became one of our biggest drivers: closing the circle and ensuring end-of-life tires become new tires again.  

What were some of the challenges you encountered?

At Circular Rubber Technologies, we work with large multinationals: mining companies for the feedstock of our product and tire manufacturers as our reclaim product customers. The first challenge is obviously getting your foot in the door – finding the right people at the right level in the organization to talk to so they can champion your idea within their organization. This isn’t something that can be done overnight; it takes time and persistence. Meanwhile, we try to operate as lean and fast as possible since we’re a start-up.  

Another challenge, which I think all start-ups face, is to stay optimistic when things do not go as planned. For example, when we shipped 18 big bags of rubber feedstock crumbs to our testing facility, we did not anticipate that due to the transportation, the crumb was no longer free-flowing, but it was basically a solid one-tonne rubber block. Luckily, we rallied our team to come up with a solution to break up the rubber block into crumbs again. However, the challenges didn’t end there; we were shut down by inspection when we were finally producing our product because the neighbours complained of the rubber smell.  

We have overcome these challenges, and, in hindsight, I am actually thankful they happened. We have been able to learn from them, optimize our process, and improve our design. With all these hurdles, I think the biggest challenge is sometimes to stay optimistic, keep the team motivated and the end goal in mind, and be open and creative in addressing any unexpected situations. 

A endless amount of tires are waiting to be processed. This is just one location where the giant OTR’s are being collected. The majority stay in the mines and are never processed.

What do you consider to be Circular Rubber Technologies’ biggest success?

Apart from all the great technical successes we have had and the milestones we have reached in terms of technical de-risking, scale up, product development, and initial sales, I am especially proud of the fact that we have recently become a benefit corporation and reached a pending B Corp status. 

This speaks to the values we cherish as a team and the standards we hold ourselves and the organization accountable to. I believe this is Circular Rubber Technologies’ biggest success in that we have been able to cement these beliefs, values, and our purpose in the foundation of the business. 

What makes Circular Rubber Technologies unique?

We provide tire manufacturers with a sustainable alternative to virgin rubber. We ensure that tires that would otherwise be landfilled or end up in low-grade applications get used to make new tires. We provide a true circular solution: tires can be tires again. 

How do you feel your organization makes the world better?

We solve two problems in one go. Firstly, we help mining companies direct one of their largest operational waste streams to be processed in a true circular manner. At the same time, by selling our product to tire manufacturers, they will be able to produce more sustainable tires. By using our product, they will need less virgin rubber, which means fewer rubber plantations and less CO2 emitted. 

A proud moment: the first full pallet of product during the development phase and scale-up. This pallet was later sold to the first customer for the use into new tires. Circular Rubber Technologies CCO Marc Beeldsnijder (left) and CEO Maartje van der Sande celebrate this accomplishment.

Tell us about Circular Rubber Technologies’ goals.

Our most important goal currently is to get our first facility operational in the second half of next year. This will be a huge milestone for Circular Rubber Technologies, and it will mean we will be able to convert roughly 5,000 giant mining tires into our reclaim product each year.

Our subsequent goal is to quickly expand within Canada and beyond. We see a strong and growing demand for more sustainable materials and products, and tires are no different. Global tire manufacturers are increasingly searching for sustainable alternatives to lower their carbon footprint, and we plan to help them by providing them with a continuous stream of our high-quality reclaim on each continent. 

Are there any upcoming initiatives or projects you’d like to share?

As mentioned above, we have recently reached the pending B Corp status and are now working to become a fully certified B Corp over the course of the next year. We are about to release the key findings of some interesting work we have done with the Impact Institute to determine the true price of virgin synthetic and natural rubber and Circular Rubber Technologies’ alternatives. And, of course, people should stay tuned on the progress we are making with the realization of our first facility based in Alberta, Canada.

What do you most want people to know about your organization?

We are an impact company. The more successful we become, the greater the impact we make. 

How can people help Circular Rubber Technologies’ mission?

I think more generically, if we truly want the circular economy to work, we must also revisit the first part of the circle: the manufacturing of products and the consumers that use them. This is a fundamental part of the circle in the circular economy, and we often forget that we all have a role to play here: by making more conscious choices on consumption and use of products and simply by consuming less, we make it easier to solve the waste reduction side of the circular economy. Essentially, if we generate less in the first half of the circle, there’s less to “clean up” in the second part of the circle.

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Enerkem: Repurposing Waste to Fuel Our Lives

Landfills often seem like a necessary evil as a result of our consumption of everyday products. But what if there was a way to reclaim waste from landfills and natural biomass waste and use it to power our lives?

Over the past 20 years, Montréal-headquartered Enerkem has developed and commercialized a unique chemical recycling technology to produce advanced biofuels and circular chemicals from non-recyclable waste and residues of forest biomass. We spoke with Valerie Gonzalo, Public Relations and Communications Consultant, to learn more about this disruptive clean technology company.

Enerkem Alberta Biofuels, located in Edmonton, Canada, is the world’s first major collaboration between a large city and an innovative waste-to-biofuels producer.

Tell us about Enerkem’s mission.

Our mission is to establish Enerkem as a world-class provider of disruptive clean technology to enable the production of biofuel and circular chemicals from waste that cannot be recuperated or recycled. In this way, Enerkem offers an innovative, sustainable solution for waste management, energy diversification, and the implementation of a circular economy.

What inspired you/your founders to start your organization? 

Enerkem’s breakthrough technology was initially inspired by the research and development led by Dr. Esteban Chornet, Professor Emeritus at the Université de Sherbrooke in Québec. In the 1940s, Esteban’s father ran sawmills in Mallorca, Spain; the country was then emerging from a long civil war with little access to energy sources. The electricity needed to power the sawmills was produced mainly from sawdust, using a rudimentary biomass gasification process. This was developed into what has now become Enerkem’s unique technology.

More than 1.3 billion metric tons of municipal solid waste is generated around the world every year. Enerkem’s technology provides a sustainable waste management solution which is complementary to recycling and composting.

What were some of the challenges you/your founders encountered?

Two of the most important challenges we faced were financing our operations and adapting our technology to market requirements. We have met both with great success.

To support our development, we have raised over CA$1 billion in mostly private funding since 2000. The list of our investors includes major businesses and organizations, such as Suncor, Repsol, Rho, Braemar, Monarch Alternative Capital, and Avenue Capital Group, to name but a few.  

Since our foundation, we have devoted great efforts to adapt our technology to the needs of the market. We have tested and validated several different feedstocks, from solid waste coming from several municipalities to dozens of other types of residues such as forest biomass. Our technology was rigorously scaled up from pilot to demonstration to commercial stage during a period of over 10 years of disciplined efforts. We clearly succeeded as evidenced by the fact that we are now involved in major industrial projects here and abroad.

What do you consider to be Enerkem’s biggest success?

Our biggest success is the deployment of our technology currently underway in Canada and Europe. We’ve emerged as a small local company from Québec to a world-class player in the field of waste treatment and biofuel production. 

Our first plant started its operations in Edmonton in 2016 and is the world’s first commercial-size facility capable of transforming waste into biofuels and circular chemicals. We are now involved in the construction of a second commercial-sized facility in Varennes, Québec. Varennes Carbon Recycling, carried out with a group of strategic partners including Shell as the lead investor, along with Suncor and Proman, will produce 125 million litres of biofuels from 200,000 tons of feedstock made up of non-recyclable waste and residues of forest biomass. Hydrogen and oxygen used in our process will be produced by electrolysis. Québec’s clean and renewable hydroelectricity is an essential component of this innovative industrial complex.

In Tarragona, Spain, Enerkem has joined with Repsol and Suez to create Ecoplanta Molecular Recycling Solutions, a partnership that aims to build a plant to convert non-recyclable waste into biofuels and circular chemicals. This large-scale facility will process approximately 400,000 tonnes of municipal solid waste per year from the surrounding areas and is expected to be operational by 2026. It was recently selected by the European Commission to receive €106 million (CA$140 million) in financial support and Enerkem’s chemical recycling technology particularly impressed the European Commission.

In Rotterdam, Netherlands, Enerkem is now working with Shell and the Port of Rotterdam on a projected plant to produce sustainable aviation fuel (SAF). This project, currently under development, could process up to 360,000 tonnes of waste annually and produce up to 80,000 tonnes of circular fuel. 

Enerkem, whose head office is in Montreal, was established in 2000. Today it employs some 235 full-time employees and many external collaborators.

What makes Enerkem unique?

Enerkem is the first company in the world to design a technology that can, at a commercial scale, produce circular chemicals and biofuels from non-recyclable, non-compostable municipal solid waste. Our solution replaces the use of fossil fuel sources like petroleum and natural gas with sustainable biofuels and chemicals to produce and operate a broad range of everyday products. 

As well, our people make us unique. Throughout the years, we have built a dynamic team of specialists and researchers who are now recognized worldwide.

How do you feel your organization makes the world better?

Enerkem’s technology provides an alternative to landfilling waste that cannot be recuperated or recycled. From this feedstock, we can produce biofuels that considerably reduce the carbon footprint of hard-to-decarbonize sectors, such as heavy transportation and commercial air transport. 

Nowhere is this better illustrated than in The Sky’s the Limit Challenge, a competition organized by the Government of Canada, where the objective was to encourage research and development aimed at the difficult-to-reduce carbon footprint of air transport, which currently accounts for roughly 3% of total global GHG emissions, according to the Environmental and Energy Study Institute. Enerkem won this competition last April by producing a sustainable aviation fuel (SAF) which lowers GHG emissions by 93%. What’s more, the produced biofuel comes from an iconic source in Canada: forest biomass residues which are discarded in large quantities every year.

With a dedicated innovation center in Westbury (Québec) and an affiliated research facility in Edmonton (Alberta), Enerkem has one of the most capable R&D networks of any waste-to-biofuel company.

Tell us about Enerkem’s goals.

Our long-term vision is to deploy our technology worldwide to help reduce up to 90% of waste currently produced by transforming non-reusable materials into biofuels to power vehicles or manufacture products.

Are there any upcoming initiatives or projects you’d like to share?

Our main focus will be the pursuit of our current deployment in Canada and in Europe through the projects in Varennes, Tarragona, and Rotterdam. With NOVA Chemicals Corporation, we are also conducting a very promising research project on plastics at our Edmonton research centre. The objective is to convert synthesis gas produced from used, non-recyclable plastics to feedstocks for virgin-grade plastics, a significant step toward a circular economy. 

What do you most want people to know about your organization?

We are currently in the right place at the right time; we have a unique technology and are developing projects at an accelerated pace in Québec, Canada, and abroad. We have the ability and the obligation to make a difference for the future of our planet. And we are working on it every day.

How can people help or contribute to Enerkem’s mission?

Everyone can play a role in building a circular economy. When consuming, think circular. Be aware that waste will be produced when a product is discarded and favour the one with the lowest environmental footprint.

Consumers can also contribute to our mission by staying informed about the impact current technologies can have on improving waste reprocessing and the production of circular materials such as biofuels. Technology has a major role to play to address the environmental challenges we face. People need to be aware of the evolution of this fascinating, promising world. 

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EcoMeter: Measuring Foodprints to Support Sustainability

There’s no doubt that the advent of take-out apps has furthered the convenience of at-home dining, especially during the pandemic. While the benefits are clear, the amount of wasteful packaging that’s often used can make us lose our appetites. 

EcoMeter, the 2021 winner of Brands for Better’s Brand Battle for Good competition, is helping Vancouver consumers find sustainable restaurants and restaurants find sustainable partners. We spoke with Jill Robinson, Project Manager at the Faculty of Medicine at the University of British Columbia and EcoMeter Project Co-lead, about this volunteer-led sustainable restaurant guide.

The EcoMeter decal is displayed in Metro Vancouver restaurants that have adopted practices to be more sustainable. Photo credit: Missy Shana

Tell us about EcoMeter’s mission.

EcoMeter is a community-based resource hub that highlights the most sustainable restaurants in Metro Vancouver. We make it easy for consumers to make better dining choices by supporting eco-minded businesses. As well, we help connect restaurants that want to make a positive change to industry partners with the expertise to help them. 

What inspired you to start your organization?

EcoMeter was the 2021 winning concept of the inaugural Brand Battle for Good, a zero-waste conference followed by an accelerated ideation and pitch competition. Our original inspiration was the compulsory restaurant health code ratings in New York City, where every establishment must display their rating from A – B – C based on their health inspection. We took this concept and applied to it a lens of sustainability and community support to ask, how can we educate consumers on the best places to eat that are mindful of their carbon “food” print?

EcoMeter volunteers proudly raise their reusable cups to celebrate the positive change realized through a big team effort. Photo credit: Missy Shana

What were some of the challenges you encountered?

When we started, none of our team members knew much about the food waste and packaging industry when it came to restaurant orders. That led us to consult and collaborate with some key partners who had been in the space much longer – industry partners like Ocean Wise, ShareWares, and Vancouver Food Runners gave us valuable advice that helped pivot our concept as it matured. We’ve learned to dream big and to listen to the experts in the field.

What do you consider to be EcoMeters biggest success?

Our website, eco-meter.ca, officially launched in May 2022, just 12 months after the concept was born at the Brand Battle for Good. A lot of research was distilled into the four key categories that make up our restaurant grading system: food waste, supply chain, take-out packaging, and community initiatives. Already, more than 500 Metro Vancouver food establishments are listed on eco-meter.ca, so it feels great to spotlight these green-leading restaurants to consumers who care.

Take-out packaging is a factor on EcoMeter, and many restaurants have adopted ways to reduce single-use waste. Photo credit: Missy Shana

What makes EcoMeter unique?

EcoMeter addresses the elephant in the room when we’re talking about dining out or getting take-out. We’re experiencing a climate emergency, and local governments are stepping up measures to curb food waste and reduce single-use items. It’s a lot to consider when you just want to get some lunch before carrying on with your day, so we designed EcoMeter to highlight the food establishments that have adopted environmentally-progressive practices to make the decision-making process easier for consumers. The restaurant owners that we’ve connected with are extremely proud of their eco-friendly initiatives, and that sentiment gave us a lot of encouragement to see this project through.

How do you feel your organization makes the world better?

These days, everyone is ordering food from apps like DoorDash and Uber Eats – a number that has grown exponentially during the pandemic — but many of us aren’t thinking in terms of our carbon footprint when we choose the convenience of ordering from or experiencing a restaurant. We believe that knowing the impact of everything that goes into a meal will help us make better choices. EcoMeter exists to shine a light and educate our local community.

Supply chains are a factor on the EcoMeter that considers the entire food experience from farm (or ocean) to fork. Photo credit: Missy Shana

Tell us about EcoMeter’s goals.

We’re pushing back against the sobering statistics. According to the National Zero Waste Council, CA$49 billion worth of food is sent to landfill or composted each year in Canada, and in Vancouver alone, 82 million single-use cups and 103 million single-use utensils were thrown in the garbage in 2018, according to the City of Vancouver.

EcoMeter strives to change consumer behaviour and lower the carbon footprint of restaurants. We want to align with the City of Vancouver’s Zero Waste 2040 plan and help to create the greenest city in the world.

Are there any upcoming initiatives or projects you’d like to share?

We are openly exploring next steps to allow this project to blossom into its full potential as a driver of change. Conceivably, we could hand off this opportunity to an organization with an aligned mission and dedicated resources to harness the scalability and promise of the EcoMeter platform. Our team is so proud of what we’ve built, and it’s remarkable that it was all done through volunteers’ efforts. We will be looking for a partner with a similar passion.

Food waste, take-out packaging, supply chain, and community initiatives affect a restaurant’s EcoMeter rating. Photo credit: Missy Shana

What do you most want people to know about your organization?

We truly think that education can empower and ripple change throughout the industry. The facts of climate change and huge amounts of waste around the globe are both sobering and inevitable; however, EcoMeter is a resource for our community to make a positive and preventative change to support businesses that give a damn. 

We are privileged to work, live, and play on the ancestral and unceded Coast Salish territories of the Musqueam, Squamish, and Tsleil-Waututh nations (commonly known as Vancouver), and we need to take care of this land for generations to come. 

How can people help or contribute to EcoMeter’s mission?

Visit eco-meter.ca to discover your next favourite restaurant and so many others that are taking steps to be more sustainable. Tag @ecometer on Instagram when you eat at a restaurant you found on our website. And when you spot the EcoMeter decal – a leaf pointer on a four-level scale – displayed on the windows and doors of a participating restaurant, let the owners know that you appreciate their efforts to be more sustainable.

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Project Learning Tree Canada: Planting Conservation Literacy

These days, being called a tree hugger is aspirational, not disparaging. To protect our planet for generations to come, we need so-called tree huggers to save our forests to capture CO2 and foster biodiversity. But when it comes to conservation, we need to make sure we’re not missing the forest for the trees.

Project Learning Tree (PLT) has been a leading environmental education program for nearly 50 years. We spoke with Jessica Kaknevicius, Vice President of Education, about PLT’s educational and career-driven resources, as well as their diversity, equity, inclusion, and belonging initiatives. 

A GIS analyst performing fieldwork in Frederick Arm, BC.

Tell us about Project Learning Tree’s mission.

Project Learning Tree is committed to advancing forest literacy and environmental education. In 2018, we launched our career pathways programming, and initially focused on providing valuable work experiences for young professionals. 

We’re an initiative of the Sustainable Forestry Initiative (SFI) which is dedicated to promoting sustainability through forest-focused collaborations. SFI is an independent, non-profit organization that collaborates with its diverse network to provide solutions to local and global sustainability challenges. We accomplish our work through four pillars — standards, conservation, community, and education — to achieve our vision of a world that values and benefits from sustainably-managed forests.

What inspired you/your founders to start your organization?

Project Learning Tree was launched in the US in the mid-1970s with the goal of developing an effective environmental education program. In 2017, SFI took on PLT and expanded it to Canada, with the goal of increasing its impact on educators and youth and exploring the opportunities to grow green career paths.  

Today, Project Learning Tree is one of the most widely used preK-12 environmental education programs in the United States and abroad, and it has expanded its programs and resources to include career pathways and forest literacy. PLT provides educators, parents, and community leaders with peer-reviewed, award-winning curriculum support materials to engage students in learning about the environment. It promotes forest literacy so that people acquire the tools and knowledge they need to keep our forests sustainable over the long term while continuing to benefit from them. Project Learning Tree also helps build a diverse and resilient forest and conservation workforce through our skills development resources, mentorship programs, and high-value work experiences.

What were some of the challenges you/your founders encountered?

Like many organizations, we had to pivot several of our programs because of COVID-19. Prior to this, most of our programs and content were delivered in person. In fact, our first PLT Green Mentor cohort launched right at the beginning of the pandemic, and we had to adapt to deliver it completely virtually. 

We recognize the benefit of having an in-person, local connection to make it relevant for communities on the ground. However, we quickly realized the benefits of going virtual and using webinars and online resources. With virtual programs, we can reach more people, no matter their location.

Students from Hardy School in Washington, DC learn how to monitor a forest’s condition.

What do you consider to be Project Learning Tree’s biggest success?

Our scale and reach of the work we have achieved.

Since 1976, Project Learning Tree has reached 145 million students and trained 765,000 educators to help students learn how to think, not what to think about complex environmental issues. Then, as previously mentioned, we launched our career pathways programming in 2018, which initially focused on providing valuable work experiences for young professionals. Now, we’ve supported over 400 employers and helped place over 6,000 young adults into green jobs including over 900 Indigenous youth from more than 100 different Indigenous communities in Canada.

What makes Project Learning Tree unique?

Project Learning Tree is able to have a significant impact because of the scale and reach of our diverse network. Be it through SFI-certified organizations, educators, Indigenous communities, youth, conservation organizations, and more, we are able to reach a variety of audiences and find collaboration opportunities to co-create positive change and advance nature-based solutions.

How do you feel your organization makes the world better?

We believe that sustainably-managed forests are critical to our collective future. From climate change to water quality to biodiversity, well-managed forests provide viable solutions to many of the world’s most important sustainability challenges. We advance sustainability and nature-based solutions through forest-focused collaborations, specifically promoting forest literacy. 

As well, we provide educators, parents, and community leaders with educational resources to help develop students’ awareness, knowledge, and appreciation of the environment; build their skills and ability to make informed decisions; and encourage them to take personal responsibility for sustaining the environment and our quality of life that depends on it. 

Through these resources, we engage diverse youth in  learning about exciting and rewarding green career pathways that support nature-based solutions for a more sustainable planet. As they get older and begin considering possible jobs, they can explore our skills development resources, grow their network with our mentorship programs, and potentially land their first work experience.

Mentees and mentors posing for a group photo during the 2022 SFI/PLT Annual Conference.

Tell us about Project Learning Trees goals.

Project Learning Tree’s goal is to advance environmental literacy, stewardship, and career pathways using trees and forests as windows to the world.

Are there any upcoming initiatives or projects you’d like to share?

SFI and PLT are working in partnership with Minorities in Agriculture, Natural Resources and Related Sciences (MANRRS) to ensure greater opportunities for rewarding careers in the forest and conservation sector for young Black Americans. This will include skills training resources and a mentorship program, as well as Black Faces in Green Spaces: The Journeys of Black Professionals in Green Careers, which tells the stories of Black Americans who have taken this career path and have advice and resources to share. You can learn more here and sign up to be the first to hear about the guide’s release!

What do you most want people to know about your organization?

Project Learning Tree aims to develop a lifetime of learning to create a forest-literate society. It’s critical that we learn and value the benefits that sustainably-managed forests have on the environment, our communities, and the economy. Educators, parents, and community leaders can use PLT resources to build forest literacy while engaging students and growing the next generation of environmental stewards. Plus, as youth grow up, they may be inspired to pursue a green career pathway and will have the resources and support to get there.

Project Learning Tree’s lifetime of learning helps grow future forest and conservation leaders and ensures our forests are kept sustainable over the long term.

Activity sheets and supplies needed to conduct Project Learning Tree’s monitoring forest condition worksheets.

How can people help or contribute to Project Learning Tree’s mission?

Get involved with one of our programs! Learn more about Project Learning Tree in your own region: attend a PLT training session for educators, hire a green jobs youth, become a mentor or encourage a young professional to sign up to become a mentee, and/or access great resources to get your family and friends outdoors. We also accept donations to Canadian and US programs.

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FoodMesh: Rescuing Food for the Sake of People and Planet

Picking up fresh produce for a nice at-home meal or eating at a favourite restaurant is many people’s go-to self-care in our ever-topsy-turvy world. As the meals go in our bellies, it can often be forgotten how much food waste happens behind the scenes — food waste that has a huge environmental impact and is a dig at our growing food insecure divide.

FoodMesh is helping the food industry change the course of food waste — literally — to ensure it doesn’t end up in landfills and, instead, helps to feed those who are food insecure in Canada. We spoke with Jessica Regan, Co-Founder and CEO, about FoodMesh’s journey, tangible successes, and upcoming plans.

Food Stash Foundation in Vancouver is one of the charitable organizations FoodMesh partners with to redistribute retailers’ unsalable food to people in need. They use the food donations they pick up from retailers to create rescued food boxes, stock a community fridge, and host a rescued food market — all designed to make it as easy as possible for people in Metro Vancouver to access nutritious food in an affordable way. Here a member of the team is pictured after some of their pickups.

Tell us about FoodMesh’s mission.

FoodMesh is dedicated to helping organizations reduce their food waste.

Our professional food recovery services help businesses divert the food they are unable to sell away from waste streams and ensure it is put to its highest end use, feeding people first, then animals.

We do this primarily through our managed food diversion service where we match retailers to a diverse network of charitable organizations and farmers in order to redistribute their unsold food by rescuing it quickly and efficiently. As well, we measure the volume of food the retailer is diverting, so they can track their progress against their food waste reduction goals and share the social and environmental impact of their donations with the public.

What inspired you/your founders to start your organization?

The journey began in late 2015 after I, along with our other co-founder, came across photos of beautiful edible produce headed to the landfill because it was too ripe for retail. Unable to shake these images, we started to investigate the root causes and scale of the food-waste problem.

We discovered that more than half of the food produced in Canada is not eaten, according to research done by Second Harvest and Value Chain Management International. Food is often wasted because it is easier and cheaper for businesses to pay to have their overstock, close-to-expiry, aesthetically-imperfect, and mislabelled food sent to landfills than to find an alternative use for it. Meanwhile, one in eight Canadians lacks reliable access to affordable and nutritious food, according to Community Food Centres Canada

We also learned that food waste is hurting our planet. With 8-10% of global greenhouse gas emissions created as a direct result of lost and wasted food around the world, it is one of the leading causes of global warming, according to the Food and Agriculture Organization of the United Nations

That’s when the original idea for FoodMesh was born — to make it as beneficial, convenient, and cost-effective as possible for businesses to divert the maximum volume of their unsalable food away from waste streams for the sake of the people and health of our planet.

What were some of the challenges you/your founders encountered?

While many businesses have the desire to do the right thing, they are producing an enormous amount of waste and finding alternatives costly. 

We are lucky to work with some outstanding retailers that are committed to reducing their food waste and have employed us to help them ensure that the maximum volume of their unsalable food is being redistributed to people who need it so that it doesn’t end up in the landfill.

These retailers are seeing some significant gains from their hard work. For example, one of our customers has reduced its waste-related greenhouse gas emissions seven-fold since it started diverting its unsold food to charitable organizations.

We are encouraged to see an increasing number of businesses, both in Canada and around the world, publicly committing to reducing and reporting on their food waste. This means there is a growing need for data on the volume of food they divert away from waste streams, as well as the services to help them do it. 

We are currently in the process of developing new software that will make it as easy as possible for businesses to collect, aggregate, and visualize data on their waste practices — not just food but for all their waste streams. The idea for this software is to equip businesses with a true picture of the waste they generate in real time, so they can take necessary action to reduce it. Stay tuned for more information on this initiative!

A Better Life Foundation has a dedicated food recovery chef, Eileen Stanley, who turns the food donation she receives from local retailers into restaurant quality meals, to share with around 25 local outreach organizations that support mothers and their children, seniors, Indigenous groups, and street-entrenched youth residing in Vancouver’s Downtown Eastside.

What do you consider to be FoodMesh’s biggest success?

We are extremely proud of the fact that through our managed food diversion service, the retailers we work with rescue the equivalent of more than 1 million meals every month to our charity partners to help offset some of their operational costs.

With one in eight Canadians reportedly food insecure (a number that only stands to rise with the rising costs of living), it is extremely heartening to know that we are not only helping businesses keep huge volumes of their unsold food out of landfills, but we are supporting the organizations that are working hard to put food onto the plates of people who really need it. This means a great deal to us.

One of our customers has reduced its waste-related greenhouse gas emissions seven-fold since it started diverting its unsold food to charitable organizations.

What makes FoodMesh unique?

We are excited to see a growing number of organizations that are working toward the same mission as FoodMesh, to waste less and feed more; it’s this ecosystem of food waste warriors working together that will help make the change we want to see. What we think makes FoodMesh unique in that ecosystem is that we have the head of a business and the heart of a charity.

We offer professional food recovery services that provide our customers with a commercial guarantee that we will help them reach their food waste reduction goals.

As well as serving the food waste reduction needs of our customers, we ensure the rescued food is diverted to where it is most needed — meaning only organizations with a social impact have access to the edible food being donated. We have also built a revenue-sharing component into our service so that the organizations receiving the food donations also receive a financial stipend for the pick-ups they make in an effort to help offset some of the operational costs associated with collecting and sorting the food donations. This also helps us ensure that we are receiving regular data recording of their donations for better traceability.

We are not driven by making a profit out of food waste; we are driven by our mission to eliminate food waste. This means our job is to make it as attractive and viable for everyone involved to play their part.

Our diverse network comprises more than 2,000 organizations across Western Canada, which means we are uniquely positioned to help businesses redistribute the maximum volume of their surplus food to where it’s needed most, quickly and efficiently.

While some supermarket food may have aesthetic imperfections that render it unsalable, it’s often still perfectly edible. Fresh produce, like that pictured here, is included in the 1,000 food hampers that City Reach Care Society distributes to families, seniors and other individuals in their local communities every week.

How do you feel your organization makes the world better?

Because we track all the food that the organizations we work with are diverting, we know quantifiably how our organization makes the world better. 

Since 2017, the organizations we work with have collectively diverted 18,876,288 kg of food, which is the equivalent of 27,398,463 meals or approximately 1 million meals each month. In keeping this food out of the landfill, we have also saved 48,494,671 kg of CO2e emissions from entering the atmosphere as of July 31, 2022.

It’s the knowledge of this that gets the team really excited about the work we do.

Tell us about FoodMesh’s goals.

Our vision is to build a platform that digitally connects the entire food supply chain so that we can eliminate avoidable waste and create new value.

Right now, we’re focused on the retail sector, but our goal is to extend our reach across the entire supply chain.

When food is past its best for human consumption, it is shared with farmers to feed their animals. Save-On-Foods at Park & Tilford in North Vancouver donates the fresh produce food that it can no longer sell and is not appropriate to donate to its charity partner to feed Maplewood Farm’s 76 animals, including horses and ponies, cows, sheep, ducks, guinea pigs, rabbits, and goats. Pictured here, from left to right: Selina Merrick, Supervisor of Maplewood Farm, and Bruce Currie, Energy and Sustainability Manager of Save-On-Foods.

Are there any upcoming initiatives or projects you’d like to share?

We are really excited to be in the midst of a three-year project to build a Metro Vancouver food recovery network. With Metro Vancouver’s support, we are raising awareness of food waste amongst local businesses and encouraging them to join the network, so we can help them connect with organizations to recover their unsold food, so they don’t have to dispose of it.

Any organization — whether they have a surplus of food or have a use for a surplus of food — is invited to join the network. We will connect them to a service that best meets their needs. If FoodMesh’s services can’t help them, we will draw on our extensive network to try to connect them to an organization that can. 

What do you most want people to know about your organization?

Our work focuses on helping businesses reduce their waste headed to landfills by diverting it to higher-end uses, ensuring edible food goes to the organizations that can put it onto the plates of people who need it most.

But reducing food waste isn’t just the right thing to do for the people and health of our planet, it makes good business sense also. Research shows that for every dollar a business invests in reducing their food waste, they save $14, according to the World Resources Institute. We want everybody to think critically about the waste they are generating and the steps they can take to eliminate it — either in their work or in their daily lives.

How can people help or contribute to FoodMesh’s mission?

Of the 58% of food lost or wasted in Canada, 21% is happening inside our homes, according to Second Harvest and Value Chain Management International. Love Food Hate Waste Canada is an outstanding resource that provides information, resources, and practical tips to help us eliminate food waste in our homes, including everything from how best to store food for maximum life to how to use up leftovers.

As well, we can work together to hold our service providers accountable for their wasteful practices. Wherever you buy your food, whether it’s a supermarket or restaurant, ask them what they are doing with their unsold/leftover food. How are they keeping it out of waste streams? Do they have processes in place to ensure it is all being diverted, or just some of it? Only when consumers demand change will it happen.

This story was featured in the Make The World Better magazine:

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